Get To Know Your Fellow Watch Collectors With This LGI Survey Data Exchange

Get To Know Your Fellow Watch Collectors With This LGI Survey Data Exchange

Get To Know Your Fellow Watch Collectors With This LGI Survey Data Exchange   watch industry news

LGI is a company that works with retailers to determine what watches are selling, where, and to whom. It is a valuable service that the watch industry relies on (at least here in the US) to advise them what the market demands and helps them decide what types of watches to produce. LGI is expanding their research to individual collectors and if you participate, they will share the entire survey data with you. Basically, if you are interested in who your fellow high-end watch lovers are, what they are buying, and how much of it, all you need to do is provide the same. It is a fair exchange for those who want to know this information.

Being fans of data, we wanted to share this opportunity with the aBlogtoWatch readers. The survey takes maybe 15 minutes if you casually go through it, especially if you are the type of collector they want to know a lot about. While personal data is not collected and you will become just a statistic, your information will be shared with interested watch brands who are trying to get a better of idea of who we are, what we like, and most importantly, how we spend our money. So in addition to getting details on your colleagues, you'll also be sending a message to the industry. Last, this particular survey is for people who buy watches in the $15,000 and over range. That means if you don't tend to buy watches at this level or up, on a somewhat regular basis, you might need to wait a few years for the survey's scope to reach you.

So how does this work if you are interested in taking the watch collector survey? Basically you click on the link below to give them your e-mail address. They use that to send you a link to the survey. That way you can start and stop the survey without having to take it all at the same time. You will get two sets of results. Once you finish the survey, LGI will immediately send you some data. More importantly, when the entire survey is over in a few weeks they will send you the full stats so that you can receive what you signed up for. I love this stuff.

Click here to participate in the LGI Watch Collector's Survey

6 comments
AndrewHochberg
AndrewHochberg

I just took the survey and the floor price is not $15,000 but a still heady $5k. And then what factor do you include for the price of a watch. Only the super rich and super dumb (often the same thing) shell out full list, no? Does one need to pay full boat for new and at full retail from an AD (perhaps so for the purpose of this survey)? How about obtaining 20% or 35% off list price from alternate sources of purchase. Anyway don't let the $15k deter you. Go ahead and take the survey. See how the 1% live.

droo
droo

AMAZINGLY HIGH FLOOR PRICE. I am really astonished because the survey will watch over people that can afford almost everything they want within the blink of an eye as well as a tiny tiny minority that will starve (or even die of starvation) just to be able to wear a Vacheron or a Patek at their wrist. I am a watch fan, I am building a collection for over 30 years and I know very precisely what kind of range I can fool with...

JonnyD
JonnyD

$15,000? That is a ridiculously high start off point. I wouldn't say there are many blogtoreaders who can afford to spend that sum and still have a substantial collection. We are living in a global financial downturn after all. Watch lust indeed.

Apdl
Apdl

Is there a way we can see the data?

aBlogtoWatch
aBlogtoWatch moderator

@JonnyD The number is high, but not that high given the price of many of the timepieces we discuss on this site. This of course is not a huge number of people, but watch collector's are often people with more disposable income. I made the suggestion to lower that number for future surveys. Again, we are just telling people about a survey that is going on, it isn't something aBlogtoWatch is doing itself.

aBlogtoWatch
aBlogtoWatch moderator

@Apdl Yes, if you quality and take the survey the data will be shared with you.

Trackbacks

  1. […] The LGI operated watch collector survey that we discussed last month will very soon be coming to a close. We recommend that all collectors check it out and participate if they are interested in the results. LGI has agreed to share the survey findings with all the participants who qualify and take the survey. We think that is pretty cool. See our original post here for more details and a link to take the survey. […]