Sponsored Post written for aBlogtoWatch by advertiser.

Swiss watchmaker Maurice Lacroix has recently debuted four “e-commerce exclusive” special edition versions of their popular and stylish Aikon (pronounced “icon”) Swiss made quartz watches. Proud that the Aikon quartz family of timepieces has been so successful in retail markets around the world, Maurice Lacroix has supplemented the main Aikon quartz timepiece collection with these four affordable “enthusiast-grade” models designed with the needs of many aBlogtoWatch audience members in mind.

All images by Brett Harmon

A return to a classic style produced by the brand two decades ago, the Maurice Lacroix Aikon was designed to be an eye-catching daily wear with an appreciated mixture of distinctive looks and no-fuss reliability. Three of the Maurice Lacroix direct-to-consumer e-commerce exclusive models fall under the Aikon Chronograph collection, while the fourth model joins the Aikon Bronze family. This latter Aikon Bronze model reference AI1028-BRZ01-420-1 debuts a trendy blue color palette to the existing popularity of the Aikon Bronze – one of the only (if not the only) high-end Swiss made quartz movement-equipped luxury timepiece with bronze metal case material. The blue dial of the Aikon Bronze AI1028-BRZ01-420-1 is matched to a “vintage blue” fitted calf leather strap and has a retail price of $1,390 USD. This model is further part of a limited edition of 500 pieces.

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Each of the Maurice Lacroix Aikon watch models share the same 44mm wide and just 11mm thick case. Carefully architected with distinctive bezel elements and contrast polishing throughout, the Aikon case is further water-resistant to 100m and fitted with an anti-reflective sapphire crystal. Inside each of the watches (as mentioned) is a Swiss made three-hand or 1/1oth of a second 12-hour chronograph quartz movement.

The Maurice Lacroix Aikon Chronograph AI1018-SS001-431-1 is another take on offering a blue color theme. “Denim” in style, this version of the Aikon Chronograph as a polished and brushed natural steel case with a sunray brushed blue dial and rhodium-plated hands and hour markers. It is matched to a “jeans-style” blue leather strap. Direct e-commerce price for the special edition Maurice Lacroix Aikon Chronograph AI1018-SS001-431-1 is $1,190 USD.

Next of the four E-Commerce special edition watches is the Maurice Lacroix Aikon Chronograph reference AI1018-PVB01-334-1 with an all-black and orange color theme. With a focus on expressive masculinity, Maurice Lacroix renders the Aikon Chronograph in a black and anthracite-colored PVD-coating over the base stainless steel case. Maurice Lacroix injects spirited orange color elements on the chronograph hands and for the strap stitching. This version of the Aikon Chronograph has a butterfly-style deployment clasp also in black PVD-coated steel. Price for the Maurice Lacroix Aikon Chronograph AI1018-PVB01-334-1 is $1,290 USD.

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The fourth special edition e-commerce exclusive Maurice Lacroix Aikon Chronograph is the reference AI1018-PVB01-333-1 presented with a hyper-masculine “all black” design. Maurice Lacroix uses exclusively matte and polished black PVD-coated steel elements for the watch case and dial. With a strong emphasis on utility and practicality, the hands on even this all-black Aikon model are painted with white luminant to promote maximum legibility. The Aikon Chronograph AI1018-PVB01-333-1 maintains its strong, sporty theme being paired to a black fitted rubber strap that comes on a matching PVD-coated black steel butterfly deployant clasp. Retail price for the Maurice Lacroix Aikon reference AI1018-PVB01-333-1 is $1,290 USD.

The four e-commerce exclusive special edition Maurice Lacroix Aikon watches can be purchased direct from Maurice Lacroix here.

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