New NTH Sub Watches From Janis Trading

New NTH Sub Watches From Janis Trading

New NTH Sub Watches From Janis Trading Watch Releases

I first caught wind of the new NTH Subs when Chris Vail, creator of Lew & Huey, sent out a message asking for input on the various models he will be building (more on that here). Looking through the photos, it is easy to see that these watches were directly inspired by the classic Rolex and Tudor Submariners of the past. That does beg the question - do we need yet another homage to this classic design? Given that Vail has a tendency to make things interesting in what he builds, I am definitely willing to give him the benefit of the doubt at this point in the process.

Chris Vail is changing the name of the company. In short, Janis Trading is going to be the new umbrella company, which turns Lew & Huey into a brand under it. This will allow for them to expand the larger brand (Janis) into other areas than strictly watches, along with allowing different design languages to crop up for the watches without diluting what is already there for an existing brand. The first fruits of this renaming exercise are now taking the form of the new NTH Subs.

New NTH Sub Watches From Janis Trading Watch Releases

Now, I think we also need to mention the name NTH. While Vail's site does offer a clever acronym ("Nod to History"), I like his mathematical explanation better, where N can represent an unknown, or an infinite number of options. In other words, if the brand takes off, the models could be run out to the Nth degree, one might say. Alright, branding, math, and semantics session can be concluded. On to the watches!

New NTH Sub Watches From Janis Trading Watch Releases

New NTH Sub Watches From Janis Trading Watch Releases

Refreshingly, Vail is very candid about the inspiration for this new line. And the NTH Sub is definitely a line, or perhaps more accurately, a single model at this point, with eight variations on the them. You have the expected "Mercedes" and "snowflake" handsets, but you also have a Flieger handset, and a sword-style one as well. Each of these four handsets are paired to a dial design that is appropriate, and you then have the choice of two different lume colors within each, modern or vintage, as well as the choice of whether or not you want a date display. That is a lot of variety to pack into 8 different watches, but the NTH Subs manage to be a cohesive look.

New NTH Sub Watches From Janis Trading Watch Releases

New NTH Sub Watches From Janis Trading Watch Releases

This is due to the fact that the NTH Subs share a 40mm case made of 316L stainless steel, of course. The case also manages to be under 12mm thick - 11.5mm, to be precise - in order to, as Vail puts it, "capture the svelte and organic shape of vintage Rolex/Tudor subs." This also means that there are no crown guards, and the cases themselves feature chamfered edges. The case is paired to a rather nice-looking three-link bracelet (also of the 316L stainless steel) with solid end-links (unlike a certain recent Tudor model), half-links, and additional micro-adjustments in the signed clasp. All of this is topped by a double-domed and AR-coated sapphire crystal. That leaves us, then, with my favorite feature of the case: the crown.

New NTH Sub Watches From Janis Trading Watch Releases

New NTH Sub Watches From Janis Trading Watch Releases

Yes, the crown on the NTH Subs does look pretty standard, right? It has knurling, and it's signed. Take another look at the crown in those lume shots, though. That's right, the crown is lumed! Now, this is totally a non-functional application for the luminous paint, but for me, I really like any extra bit of glow that can be added (and added well - I mean, don't just dip a case in the stuff) to a watch without ruining the design. The stamped steel bezels are also lumed, with a few variations showing up there, but basically the same across the models. In other words, the NTH Subs are not watches that you should have trouble finding in the dark.

New NTH Sub Watches From Janis Trading Watch Releases

What's driving these watches? In this case, it's the ever-present Miyota 9015. At least, it is ever-present if you have been keeping an eye on what the smaller independents have been producing lately. The 9015 has certainly become a favored choice, and it's sheer proliferation would seem to indicate, to me at least, both a vote of confidence in its robustness and accuracy, as well as leading to its ability to be maintained down the line.

New NTH Sub Watches From Janis Trading Watch Releases

New NTH Sub Watches From Janis Trading Watch Releases

Looking across the NTH Sub line, I do not see any watches that look to be obvious misses. The Santa Cruz is immediately recognizable with it's Mercedes handset, and the Scorpene definitely belies a pilot watch feel; the Amphion feels to me like the most modern watch, though the red triangle gives the vintage cue. Of the four main models, the Nacken is my favorite. The snowflake hands are certainly iconic, and when done up with the muted blue dial and vintage luminous paint, well, it just feels (and looks) right. The black dial with the bright white lume is a close second, but that blue dial wins it for me.

New NTH Sub Watches From Janis Trading Watch Releases

New NTH Sub Watches From Janis Trading Watch Releases

The NTH Subs should be starting up with pre-orders in mid-April 2016, with somewhere between 1,000 and 1,200 pieces being produced across the eight variations. While the retail price on the NTH Subs is expected to be around $600, when pre-orders start up, there will be some healthy discounts, to the tune of $200 off. The most discounted price of $400 will be on limited quantities, though. Think of it like how Kickstarter does things - there are various early-bird backer levels, with limited quantities at each price point. In other words, you have an incentive to pick one up early if you're interested. The details are a little fuzzy on how those breakdowns will fall, partly due to the fact that Vail is figuring out how many pieces of each version to build. We will update this article if and when we have more details. We are also working to get some hands-on time with the prototypes so we can give you a better feel on these watches, so you can make an informed decision as to whether or not these should join your watch box. janistrading.com

Tech Specs from Janis Trading

  • 316L stainless steel case and caseback.
  • 316L bracelet with solid-end-links, with removable full links and half-links as well as micro-adjustments in the tri-fold, double-locking, signed clasp, for custom fit.
  • Raised and double-domed, internal-AR coated sapphire crystal.
  • Fully-lumed stamped steel bezels and lumed signature crowns.
  • Dimensions – 40mm diameter x 48mm case length x 11.5 case thickness with 20mm lugs
  • WR – 300m / 30 ATM – working against our thin case goal was the desire for increased WR.
  • Miyota 9015 movement – 28.8k BPH, 42+ hr PR, -10~+30 secs/day – reliable, durable, accurate, and thin.
  • 2 yr warranty.
  • 8 versions (models), inspired primarily by Rolex/Tudor subs.
    • Dials will be matte or textured, markers will be applied or printed and lume will be BG W9 or C3 (dial texture, lume color and applied/printed markers dependent on model).
    • Each model will be limited to ~100-200 pieces.
    • All versions will have a ~4:30 date window optional, except the Näcken vintage blue, which will be no-date only.
What do you think?
  • Thumbs up (4)
  • Interesting (0)
  • Classy (0)
  • I love it! (0)
  • I want it! (0)
  • iamcalledryan

    Looks great if your budget caps at $600; but I view these as more than just a ‘nod’…

  • 1droidfan

    Sorta plain looking, meh.

  • Eugene Najera

    I think they look great and would wear one in an instant if the price was right.

  • MEddie90

    Nice watches and reasonably priced but if I were in the market for another tool watch I’d much rather save the extra pennies and get a Sinn or Damasko or alternately go for a more established and characterful Seiko. Not a bad watch by any means but not really my cup of tea.

  • Greg Dutton

    I can’t say the market really needs more sub homages, but there is enough variety here to appeal to a broad audience. What has me and a lot of other folks really excited is the svelte case design – it’s rare these days for a new diver to have such classic proportions.

  • Shane Kleinpeter

    I don’t understand all these copycat, knockoff designs. I’m not giving my money to somebody who can’t have an original idea.

    • IG

      I have original ideas, give me your money. NOW.

  • Raymond Wilkie

    Big, beefy, clear, tons of lume and the price ( for my pocket) is just fine. White face please, but move the date window. Why do they think it looks good in that position beats me.

    • Boogur T. Wang

      I also prefer a ;whiteface’ dial. But in this offering, The Santa Cruz’, even with the submarine class explanation, I would prefer it w/out the SANTA CRUZ on the dial.
      The 300m designation is fine. (I’d also prefer a no-date madel)

  • ConElPueblo

    I’m afraid that “Näcken” is a bit too close to “Näkken” for my tastes. It’s a brand of condoms where I live. Will this watch give you a bumpy ride as well? Who knows.

  • DanW94

    Do we need another homage to the classic sub design? – Probably not. Will we get more homages to the classic sub design? – In spades, I’m sure…. But I say that’s okay, the more the merrier.

    • Boogur T. Wang

      I will venture that, at this point, almost every watch coming out will be “derivitaive” of something that preceeded it.
      It is the newer materials and technology that are offered that makes the deal…IMO.

      • DanW94

        Good point, I guess that ages old saying, “There’s nothing new under the sun” applies to watch design also.

  • Ulysses31

    On the face of it these aren’t bad, but you get the distinct impression that this watch is too ashamed of being itself, so much so that it’ll bend over backwards to try and look like another watch. It doesn’t inspire much confidence in a brand when the first thing they do is try to appeal to your love of other more famous brands. I’m going to say something that may sound crazy, but I think it is still possible to innovate in the crowded diver sector. If you’re a new brand, don’t pander to me, impress me!

    • Raymond Wilkie

      You’re right that does sound crazy. Bit difficult to impress on a $4-600 watch.

      • Assuming the same materials and movement, you can still have a $400 – $600 watch but that does not mean you can’t have a unique design. Why should cost constraints require an affordable watch to look like a Chinese Submariner knock-off?

        • TriggerMG

          Stop being hurt that these knock offs far outsell your original design.

          • Like you would know the sales figures from either company. Not that any of that matters. Keep trolling if you like. I really couldn’t care less and nothing about these watches has any “hurt” factor to me.

          • TriggerMG

            People who do not care do not take the time to respond. Do you know the definition of trolling? Obviously not….calling someone out on their incorrect bs is not trolling.

  • Pingback: NTH: A New Line of Sub Homages from Janis Trading and Docvail - Page 217()

  • I guess it’s not Chris’ fault since they are asking their customer base for design input. But such clearly derivative design don’t do it for me. If you want a vintage Sub, go buy one. These are for people who want a Rolex but don’t want to pay Rolex prices, so they clearly are not going to get a Rolex. Posing? Too close to replica watches for my taste. I’d rather see “Doc” keep making fresh designs (more along the lines of what he has done with Lew & Huey).

    • Raymond Wilkie

      This is quite clearly from 100m not a Rolex. Vintage Rolex ? , sure that would be a much better, but much more expensive option. This is what it is. For the price you’ve got a good wear all day reliable clear watch. Some people always want what they cant have and think this is a bit Rol……..exy.

      • I hear ya. But it reeks like guys who put M3 badges on their BMW 318d cars.

        • SuperStrapper

          I hate those people. I saw a glued-on AMG logo on a merc last week that doesn’t even have an AMG trimline, let alone AMG package. Pathetic.

          • Dinkee, H. O.

            You have latched onto an analogy that doesn’t make sense with the topic at hand, and then offered your own example of it.

          • SuperStrapper

            You’re quite obsessed with me! It’s OK, I get it a lot.

            Anyway, nothing you said makes any sense. I understand you’re just desperate to talk to me. Next time just give it a few seconds of thought before you ham-fist the keyboard, k?

          • IG

            What logo is on your Yugo?

          • SuperStrapper

            I’m Canadian. If you want to try and insult me, you could at least make it relevant.

          • IG
          • SuperStrapper

            You forgot to call me a hoser and then something something hockeystick moosemeat maple syrup.if were going to be so 101 about it.

          • IG

            Sorry, then you are a hoser and hockeystick moosemeat maple syrup. Are you insulted enough?

          • Raymond Wilkie

            Hoser ?,…………..Am Scottish.

          • IG

            Do you go commando under your kilt?

          • Raymond Wilkie

            I do as it happens but in the summer month to spare any blushes I wear underwear. At my age my balls rattle off my knees. was that all ?

          • IG

            Good, as a true Scotsman should.

          • SuperStrapper

            No, you still fail. Sorry.

          • Raymond Wilkie

            I’ll bet you spent ages finding that pic 🙂

          • IG

            You’d lose it, actually this is a picture from the Yugo (Zastava) wikipedia page.

          • Raymond Wilkie

            Oh, ok, i’ll head for the corner…..

        • Dinkee, H. O.

          *ahem* How is putting a different model badge on a BMW the same as a Rolex Sinn mish-mash bargain basement watch? Your analogy doesn’t make sense.

          • When something is not what it appears to be – misleading with intention. My analogy makes sense to me. Submariner or Tudor Snowflake hands belong on those watches, not “homages” IMO.

          • Raymond Wilkie

            Who started this nonsense ? 🙂

          • IG

            Who made the first Submariner knock-offs, erm, “homages”? Tough question, probably the Japanese, then rebranded Chinese fakes arrived like Steinharts in the early 00s.

    • TriggerMG

      Couldn’t disagree w you more…as an owner of a 1675, 11613 And new GMT….I am interested….not going to pay for a vintage piece that can be faked, have issues…want the modern convenience but the look.

    • MEddie90

      I understand where you are coming from but in all honesty while I don’t find them appealing I don’t really have an issue with derivative designs. They are a good option for people who are starting out and don’t have the budget for the design they love and can make a serviceable beater. My friend has a Rolex sub but uses the Steinhart for situations where he doesn’t want to risk damage/loss, again, not something i’d personally do but I can see the appeal.

      In the case of the “milsub” tribute here, seeing as milsubs are in short supply and really expensive I dont see the issue in buying a “homage” which takes design cues and utilities some of the more modern conveniences such as sapphire glass.

      All in all replica watches are a real issue as people are faking a brand but a homage which takes design inspiration isn’t intended to necessarily fool anyone.

    • TriggerMG

      So wrong it’s comical…I have 3 Rolex a 1675, 11613 and almost new GMT….I am buying one of these because I like the look. Rolex doesn’t make this design any longer and a big no thank you to the headache of fakes, repair not to mention now astronomical cost of an original.

  • Alastor Polanco

    Can’t wait to get one of these! Love the svelt case, the only problem I’m going to have is which one to pick.

  • LapYoda

    So I think the comments are kind of missing the point of this line of watches. The Watchuseek regulars on the Affordables forum have been clamoring for a higher quality line of Submariner homages than Invicta or Parnis, but smaller than the seeming majority of offerings (like Armida or Steinhart) which run in the 42mm range. Chris Vail is giving the fans what they want, a sub with a 40mm case, 300m WR, in an 11.5mm thick form factor, with the fit and finish that Lew & Huey watches are known for. The wearable size alone makes these interesting to me, and at pre-order prices should be a very good value. Yes, they are derivative of vintage Rolex and Tudor designs, but that’s the point – to offer the vintage aesthetic without the price and headaches of purchasing a vintage watch. It appears that the interest level is high enough to support this brand – despite the fact that there are numerous sub homages on the market – since NTH offers something a little different from the rest.

    • Alastor Polanco

      Exactly.

    • Raymond Wilkie

      Kinda my point, but with more words.

      • LapYoda

        Needed to be said. The snobbery in the comments has gotten annoying.

    • JB

      Making an affordable watch with an vintage aesthetic is fine. Just don’t steel designs from other artists/manufacturers. If you could patent designs, these guys, and others like them would be crooks. This is plagiarism in any other art form.

    • IG

      Higher quality Submariner knock-offs, now that’s a goal to die for.

      • LapYoda

        No, that’s a goal to sell watches. I don’t know if you’ve noticed, but watch nerds are notoriously prone to celebrating traditional designs and ignoring or criticizing innovative ones. The minute something new and unique comes out, the watch trolls start shooting it down. All they seem to want is more of the same, “classic” styles. Individuality be damned! Honestly, the group-think in watch circles is stifling. Who can blame Chris Vail for going where the market is? The market for sub homages seems endless. He’s at least separating this brand from his unique offerings of L&H, since he doesn’t want to be known as just a sub knock-off maker.

  • smoothsweeper

    Wow, the blue Nacken and Santa Cruz are fantastic. I’m been looking for a svelte diver for a few months to replace my SKX and couldn’t find something I liked. Perfect timing. I’ll be picking one up.

    Is the crown screw-down?

    • Richard Baptist

      If they’re waterproof to 300m I’m thinking they would have to be screw down, but I can’t say that definitively.

    • LapYoda

      Yes, they will be screw-down crowns.

  • SuperStrapper

    I guess I like the Scorpene (whatever the he’ll that means) but it looks more like a Sinn dial in a role case: aka, an eBay mushroom. I really just like the lume shot, which is way too impressive to be real. The nacken is OK too, and I like it better with the condom reference!

    Regardless, they would be interesting $100 experiments, but I don’t see myself interested beyond that.

    • Jonatan Lefler

      Where the Scorpene name comes from (per the Janis Trading website): Each model is named for a class of submarines – Amphion (UK), Santa Cruz (Argentina, built by Germany), Oberon (Australia, Brazil, Canada, Chile, and the UK), Näcken (Denmark and Sweden) and Scorpène (France, but also Brazil, where it is spelled “Scorpéne”, yet pronounced the same way).

      • IG

        I’ve heard there will be a new submarine class called Whale Dung.

        • Jonatan Lefler

          So clever. Someone give this person a gold star.

        • Rumblefish

          ah, the legendary Whale Dung – I know that sub! Isn’t that the one that frequents your mom’s undersea dwelling?

  • Dinkee, H. O.

    Is this the nadir of “new” watch design. Yes, I think so. Pathetic. Sad.

  • bill stevens

    I quite like the Scorpone one, the rest are far too close to the originals. I will also have to wait till I see a r/l picture not just renders.

  • IG

    What a pile of… 3D renderings.

  • JB

    I have absolutely no respect at all for these micro brands and their so called homage watches, or watches inspired by other designs. They are blatant rip-offs and thieves who steel designs from other manufactures.
    I have no problem with micro brands that strive to offer more affordable watches for the masses. Everyone should be able to have a nice watch if they want/need one without having to break the bank, but these companies should stop being so lazy and underhanded. These guys are not much different from the crooks who make fake, replicas to sell online or in street markets. All they do is add a different name and change a couple of minor details and call it a homage. B..S..!! They are thieves and knock-off artists who capitalize on the work or other companies who have invested time and money to build brands and design lineage.
    What’s so good about buying/wearing a watch that looks like a cheap knock-off? I don’t think it says or portrays anything positive about the person. There are plenty of affordable watches that have their own design and aesthetic lineage without having to pretend you are wearing a Tudor, Rolex, IWC etc, etc.
    These companies, and this is not the only one company that steals designs, lack any decent work ethic or integrity. It’s unfortunate that their are people willing to support their laziness and thievery when there are other micro brands making great, value for money watches using their own designs.
    It’s a shame a blog that is about celebrating horology would promote them. Why not just include an article about the best replica makers and the dealers who sell them? Let’s do a tour of a Chinese factory that makes fake Rolex and Tudors and talk about what great value they offer? These guys are not much more above them.
    Appalling, both of you.

    • Greg Dutton

      Soooooo….which one is your favorite?

      • JB

        LOL. I think I like everything the brand creates/rips off about the same. Hard to pick.

    • I can agree with you to a point, but you see it in fashion/design all the time. Cole Haan has made a living out of ripping off Gucci and Alden shoe designs. I own shoes from Gucci and Alden but I also own a pair of Cole Haans. I also own a Christopher Ward that is clearly an homage to a Bell & Ross watch, I get more compliments on it than my Planet Ocean, Speedmaster or any of my other more expensive pieces. My point is I’m not going to crap all over someone who buys a watch that has taken design cues from Rolex, Tudor, IWC or Panerai. What if you like the style but don’t have the budget for a watch that is several multiples of what these NTH watches cost? Quit being so pretentious, if you don’t like them just don’t buy one.

      • JB

        No pretention. More about integrity. My comments have nothing to do with money. If you had invested time and money and worked hard to come up with a design for your product, and then someone came along and copied it and sold it for cheeper (took advantage of your efforts and stole your ideas), how would you feel. I never said there was anything wrong with inexpensive watches. Brands like these aren’t taking design cues or gaining inspiration, they are blatantly copying someone els’s design. That’s plagiarism. Why not come up with an original design and then make something to be proud of that reflects a work ethic and make it inexpensively? It’s not that I don’t like the watches, it’s a matter of integrity. Design is a limitless thing. Why steel from someone else? If someone copied a painting or a book or a car and tried to say it was an homage….
        There are plenty of manufactures who make originally designed watches that represent their brands vision and produce them inexpensively.
        Plus, the whole Rolex “homage” has been done to death. At the least, an homage should be reminiscent of something, not just relative duplication. This is just lazy and cashing in on someone else’s work.
        “What if you like the style but don’t have the budget?” You can’t have everything in life. Why not just by a replica in that case?

        • I’d respect someone far more if they bought this than a “replica” Rolex or Tudor. Like I said, companies in numerous design/fashion segments have been doing this for years; borrowing from a luxury brand and making a more affordable option that borrows heavily from the design. Hell, H&M has made a billion dollar business of it.
          I really do understand your point but here is mine, is someone really going to choose this over a Rolex sub? I mean if someone has the means is this really the option they are going with. Janis is serving a segment of the market that wants the design but at a lower price point. The man is capitalizing on a market opportunity, the beauty of capitalism.

          • JB

            Capitalism is full of thieves, crooks, and lazy people who cash in on others ingenuity and work. So what?
            You could buy a Porsche kit and stick it on top of a VW Beatle, or you could buy a Subaru STI, or a 350HP Ford Focus RS etc. They may not be a Porsche, but they can still be great cars for what they are and can stand on their own merits. The Porsche kit might look like a Porsche, for what purpose? Because you like the look?
            Why not get something that stands on it’s own merits rather than try to steal from someone else to make a quick buck? Take pride in what you can accomplish and achieve rather than admitting you lack any by trying to pretend. I don’t see how there is any pride in stealing from someone else’s hard work or even purchasing what has been stolen, but for some people, pride has nothing to do with it. It’s all about money and the easiest way to get it. And there is always a someone desperate enough to pay the thief. Each to his own.
            With all the available designs, a Rolex Sub is the only one someone would want? With so much to choose from, a cheap knock off is the one someone just can’t live without? I would rather enjoy a well built Seiko or another micro with original design than wear a Rolex wannabe. At least that has integrity and can hold up under its own merits. I guess some are happy to catch a free ride on someone else’s shoulders than walk on their own two feet along their own path.

          • You’re entitled to your opinion, a lot of people disagree with you. Chris spends a lot of time on the forums and clearly saw a demand for something like this. I’m not going to begrudge him for taking advantage of an opportunity in the market. I’m certainly not going to hold it against some guy who enjoys this hobby, has always wanted a vintage sub or snowflake but lives on a fixed budget. I hope Chris finds this project lucrative and a bunch of watch enthusiasts are happy with their new watches.

          • One last thing, the opening statement of your last comment sounds more in line with Socialism than Capitalism.

          • JB

            Because anyone who is not in favor of supporting thieves and crooks and lazy people willing to cash in other’s ingenuity and wok is a Socialist? Wouldn’t letting someone easily profit of someone else’s ingenuity and hard work be more Socialist? I thought Capitalism was about rewarding those willing to generate profits off their own ingenuity and hard work and Socialism was about letting people who didn’t put in the work still profit.

          • I would say this is an instance of someone seeing a demand in the market not being met. Chris did his due diligence, saw an opportunity and spent time creating (while borrowing design cues from Rolex and Tudor) eight different variants of a new watch, including sourcing parts, arranging for manufacturing, promoting the product, etc. etc. etc. text book Capitalism. The government taxing his income to redistribute his hard earned money is Socialism.

          • JB

            Oh I get it. You’re one of those. Anything goes, screw anyone over for a buck, and all taxation is Socialism, which is horrible in all instance–like taxes that provide for police departments, fire departments, healthcare, education, military, coast guard, roadways, clean water, sewage removal, trash removal, etc, etc,. You know, all those grubby, thieving, socialist programs. Never mind then. I hear you. Enjoy your Rolex “homages” made with cheap parts built in socialist countries.

          • For the record, I don’t own any Rolex “homages”. Only Rolex I want or have is a 16710, the watches covered here just don’t fill me with a visceral hate like they seem to do with you. No need to get into our particular stances on taxes on a watch forum. If I took us hear than my apologies. In any case, enjoy your watches whatever they may be. I’ll be over here hiding my money….

          • JB

            “No need to get into our particular stances on taxes on a watch forum.” Wasn’t planning on it. Just responding to your comments.
            “If I took us [here]” You did.
            “[then] my apologies.” No worries. Not really necessary.
            “I’ll be over here hiding my money….” Good luck with that. Hopefully we don’t go negative interest rates so it will still be worth something. 😉
            Enjoy.

          • Your passive aggressive undertones are quite entertaining. Keeping be the Internet warrior you are and fighting the good fight against evil homage watches, big guy. ??

          • JB

            LOL. Thanks for the fun. Off to work so I can buy a new watch.

    • bcarbs

      Let’s be real for a second here. Nobody is going to buy this and pretend it’s a Rolex. Some of us will never be able to afford a Rolex, but appreciate *some* of the design elements (Personally, I hate the Mercedes hand and cyclops over the date, so it’s nice to have some other options there).

      Its not like the general public is going to stumble across these in a department stores next to the Fossils and buy it thinking it’s somehow similar to a Rolex. This is for watch nerds who can’t afford Rolex, but want the basic aesthetics, and can handle sacrificing the inferior movement. And they probably aren’t going to be bragging to their friends about the Rolex “homage” they just bought, either. You’re still getting what you pay for – it’s clearly light years away from a Rolex in terms of quality… And price.

    • ??????

      100% true. Good to remind this from time to time. For me, so-called “homages” are same as Chinese fakes; actually you may ask Chinese guys to print your logo instead of Rolex, Tudor, Bell & Ross, Panerai, etc. And you will get… cool homage watch! Its not a replica anymore, its homage! Wow, so easy. We must invest in creators of ideas, not in fakers, only then we’ll have divercity of original watches in all categories. These fakes are all about easy money, zero value added to the watch world.

  • ??????

    Pathetic rip-off of Rolex ideas. Made me kinda upset, Lew&Huey was rather imaginative brand or at least he tried to make it such. He will definitely earn more doing just another clones, but he lost reputation as creator and prooved that its all about making money and nothing more.

    • John William Salevurakis

      And Rolex is a rip off of……the Blancpain Fifty Fathoms.

      • ??????

        Can you show it?

    • peter_byford

      “Pathetic rip-off of Rolex ideas.”…….??? Rolex hasn’t had an original idea, in model range designs at least , for 70 years lol ! Just variations in materials use, combinations of colours, name changes etc. I’d view other brands, & there are many of them, that base their designs on undoubtedly successful Rolex designs, do so with acknowledged respect. Some Bell & Ross look like this. Some Tag Heuers look like Rolex. Some Omegas look like Rolex, some Pateks look like A Lange & Sohn, & so it goes on & on because in general, design studios are running out of original ideas. Not necessarily a fault, the dial real estate they have to work with is small. I quite like the Scorpene as it looks like a pre Bond SMP…& at a fraction of the price. The golden rule is buy what you like if you can afford it. You can stay upset till Hell freezes over IMHO, you wouldn’t buy it obviously due to your prejudices…….others will, I might !

      • ??????

        Yes, pathetic rip-offs. Rolex had brilliant ideas, it is there right to polish them now if they want to. It is very easy for you to call others opinion “prejudices”. I see that you want Rolex (Tudor, Sinn) badly, but you will fund some fakers to more or less fullfill your desire with a copycat. Its your right, just do it. But don’t write me this nonsense that all the watch world is consisting only from copycats and fakers, that nobody has new ideas, bla bla. How would you get your Rolex/Tudor/Sinn fake if Rolex/Tudor/Sinn never existed?

        • peter_byford

          I never said that, or implied it ! I’m not talking fakes & replicas, you are. You used the word ‘ripoff’, not me. I just alluded to similarities in design. A Rolex is a Rolex, NHT is an NHT…..live with it & your predudices against anything Rolex-like !

          • ??????

            Have to correct you a bit: “Rolex is a Rolex, NHT is a.. bit of Rolex” 🙂 Just go get some fake and calm down a bit lol

        • peter_byford

          What’s ” polishing” a Rolex got to do with it ?…..Speak English boy lol !

  • HectorAsuipe

    There are only so many variations on a “normal” watch design. The vast majority of stainless steel three-handers are homages to the Rolex, if you want to go with that logic. So then we have to distinguish between material differences and just variations on a theme. If we view these NTH offerings as the latter – especially in the sense that you can pick and choose your favorite characteristics of watches that do exist – then go on with your merry self. Anybody who tries to fool or is fooled by an NTH as a Rolex is not really worth worrying about. Does the watch market need these? Doubtful, but Janis Trading’s distribution and marketing department can handle that issue. There is nothing compelling about them for me, as a collector in the $1000-5000 range. But if somebody asked for some specifications that would not be served by the ready alternatives of Steinhart or Seiko, I guess I could steer them to whatever this company wants to call itself.
    More simply, “feh.”

  • ??????

    I have good motto for them:
    “You want Rolex? Buy NTH. You want Tudor? Buy NTH. You want Sinn? Buy NTH.”
    -Popular rip-offs by NHT.

    • Larry Holmack

      Whoa….I think Invicta had that Trademarked a few years back!!! LOL

      • ??????

        True! Lol 🙂

  • Marco R

    I could be wrong, but didn’t the patent for the design of the watches of the submariner era for instance run out a while ago? That’s why Steinhart can make the homage watches that they do without repercussions (Versus chinese copies that include the copywritten names and logos on the dial) If that is the case, then Rolex had their design protected and could benefit from it for the length of time that the law saw fit, and who are we to quibble with that? This means to me that one can buy such homage watches with a certain amount of integrity at least if the question is about fairness. Perhaps the protection awarded wasn’t long enough, as now that the patents have run out the market is there for affordable watches with the designs that Rolex etc developed while vintage watches are out of the reach of most watch nerds

    • IG

      The first knock-offs (“homages”) from the legendary Steinhart brand were rebranded Chinese fakes (“replicas”) in the early 2000s so that was quite a while ago.

  • benjameshodges

    Just crass. Everyone involved.

  • “That does beg the question – do we need yet another homage to this classic design?”

    Short answer: No. Even TAG gave up on the Mercedes hands some time ago. But come on, lumed crown? That’s pretty damn cool.

    It’s interesting, though, that when you reach a certain price point, “Knockoff’ becomes “design cues” when reviewing and talking about watches. A Steinhart is a Rolex knockoff (Don’t get angry Gunter, I have five of your watches) but a MKII ‘takes design cues from vintage pieces”. When Chris Ward watches came out, they were pretty much ‘knockoffs’ of Rolex and Omega dive watches. Now that they command a higher price (for some reason), do we shift the description to “takes visual inspiration from”?

    Can the same company knockoff their own pieces? A Tudor Sub, design wise, is pretty much EXACTLY the same as a Rolex Sub. And what happens when we get into the higher end pieces? Do we call Hublot Big Bangs ‘knockoffs’ of AP Royal Oaks? Let’s not even get into the recent proliferation of watches that “take design cues” from engine blocks.

    And I agree, Patrick – the blue no-date is the winner in the bunch. Can’t wait to see it in the metal.

    • Isaac Lara

      Well said. I agree completely.

    • Well said indeed. I especially applaud the MKII reference which is so obvious. Even veteran watch fans line up and wait months (or more) for an hommage. If they cost <500 they would be just knock-offs. I have no problem with hommages that offer a slight twist on the original, even if that twist is no-cyclops.

  • dennis

    C’mon guys it’s just another diver, never heard so much dribble over
    a new watch. This line will have a certain appeal to a certain segment
    of people new to the industry, ” with a certain budget”.

    • ??????

      TIRED of this neverending “homage” trend. Want to see more original microbrands; but today we lost another one.

  • Larry Holmack

    As Archie Bunker used to say…..” Big Whooppppteee do!” Yet another Sub knock off!!! If you want really inexpensive Sub knock off….just log on to your favorite Home Shopping TV network and pick up an Invicta “Pro-Diver” auto for under $100 with an NH 35, or if you must….$299 with an SW 200….unless you just gotta have the lume on the crown. Heck…a buddy of mine a while back sent me one for a birthday present….best beater I’ve ever had. I can get paint all over it ( I paint using acrylics and watercolor…not oils ) and stick it under the faucet and wash it off after I’ve finished for the day and it’s good to go. If it craps out…no big deal…toss it and get another one.
    Goodness…if you’re going to start a new watch company…have some creativity and make it your own design.

  • Michael Kinney

    Woooowww…what a thread! If I were Doc (who’s a helluva nice guy, by the way, doesn’t strike me as the evil shyster some here have opined) I’d be rubbing my hands with glee at the phenomenal attention this new line is getting. Nice-looking watches, but I have to admit I like his more original L&H designs much better.

  • beardedman

    You guys are clearly running out of good watches to write about.

  • sfbaydawg221

    Rolex and Tudor have a lot of text on their dials which I don’t like. Rolex has cyclops date which I do not like as well. The only thing I like is the indices, and I would really consider a watch that offers a minimalist Sub, Blackbay or Pelagos look. On that front these NTH watches seem like something to consider if I want to buy a diver.

  • Marius

    A lot of comments for one shitty watch.

    • Rumblefish

      Or just your one shitty comment?

      • Marius

        Yes, you are right: my comment is as shitty and unoriginal as this watch.

  • Shinytoys

    I don’t know how I missed this article, but the comments are too funny !!!

    • egznyc

      Oh you must have a unique sense of humor! I admit, they were rather passionate – some might say “opinionated.” I get it, I know a lot of folks feel they’re ripping off some great designs, which some would call stealing. I don’t know. There are many different ways to design a watch – and yet there are going to be a lot of similarities among pilot watches or divers, for example, out of necessity – they’re built for a particular purpose. So no one else is allowed to make a snowflake hand, other than Tudor, for example? I don’t agree. Might just be that a good design idea is one that will stand the test of time – but won’t be limited to just the first manufacturer that used that design element.

      Personally, I’m more impressed by how well made a watch is, and whether I like the design, than whether they’re trying to make a watch look like a more “expensive” brand’s product. far better to have a brand no one’s heard of but where it provides good value in terms of quality of materials, build, finishing, and design – even if it happens to resemble something else.

  • spiceballs

    Patrick, according to the pix provided it appears that they might all come with or without date window? They are OK (but they can keep the Rolex-/Tudor-style hands) personally I’ll stick with “genuine” Japanese alternates.

  • Justin

    Chris Vail biggest douchebag on WUS is now producing knock offs. Bet a bunch of readers probably don’t know about the movement scandal he had last year and his no refund policy for defective watches.

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