back to top

Mercari Academy: The First Online Course Dedicated To International Watch Distribution

Mercari Academy: The First Online Course Dedicated To International Watch Distribution Watch Industry News

Sponsored Post written for aBlogtoWatch by advertiser.

A veteran of the Swiss watch industry will host a six-week master class offering an inside look at what it takes to sell watches around the world. For Thomas Baillod, there’s one question that’s always on his mind; “What’s the point of producing a watch if it remains in stock?” Spoken like an experienced and skilled salesman, for Baillod – founder of Mercari Academy – the endgame is to get timepieces off fancy marketing collateral and onto wrists.

As watch enthusiasts and collectors, you may know plenty about the history, mechanics, and design of watches, but have you ever wondered what it takes to get them from factory to final sale? Mercari Academy, the first online course dedicated to international watch distribution, will focus on exactly that. It is knowledge not available anywhere else.

Designed for industry professionals, entrepreneurs, journalists, and watch devotees alike, the Mercari Academy course will offer intensive learning over six weeks covering a range of topics from selecting the right distribution channels to negotiating margins, opening new markets, insider knowledge of different cultural expectations, and plenty more in between.

Mercari Academy: The First Online Course Dedicated To International Watch Distribution Watch Industry News

Not only will Baillod share his hands-on experience selling Swiss watches to international markets (including some failures so you can avoid making the same ones), but the course will also provide practical tools, templates, and plans to use out in the real world. The Mercari Academy course is a fast-track solution to gain invaluable information and documentation about international sales distribution that took Baillod decades to accumulate.

Mercari Academy: The First Online Course Dedicated To International Watch Distribution Watch Industry News

The first Mercari Academy course will have six separate modules over six weeks, each focusing on specific topics: Brand and Product, Intermediaries, Services, Selling and Negotiating, Markets, and Digital Distribution.

Mercari Academy: The First Online Course Dedicated To International Watch Distribution Watch Industry News

Deep understanding of the daily job and interactions of an Area Sales manager with other departments.

Each live lecture will be followed up with a Q&A session and a group discussion. There will also be opportunities for participants to connect with each other to network or collaborate on future business opportunities. Along with Baillod, other industry experts will also join the classes to impart their knowledge and expertise in their specific fields, whether it be intellectual property, logistics, media, or specialists based in key markets.

Mercari Academy: The First Online Course Dedicated To International Watch Distribution Watch Industry News

Even sensitive issues that are typically never discussed openly – corruption, criminality, economic sanctions, and so on – will be examined. What’s more, each class will be recorded and posted online for participants to access and review anytime they want.

Mercari Academy: The First Online Course Dedicated To International Watch Distribution Watch Industry News

How should you react when you wake up one morning with an exchange rate stall?

Far from just textbook theories, the Mercari Academy international watch distribution course will cover significant issues facing the industry right now. There will be a particular emphasis on how the digital revolution and changing consumer habits are affecting watch sales around the world – and most importantly, what to do about it. Baillod will suggest new and disruptive ways to approach distribution.

The Mercari Academy International Distribution course will begin April 24, 2018 and will run until June 7, 2018. Registration is now open to the public and will close April 20, 2018. The number of participants is limited. The introductory price of this first Masterclass is $580. To learn more, please visit the official site. mercari-academy.com

Sponsored Posts are a form of advertising that allows sponsors to share useful news, messages, and offers to aBlogtoWatch readers in a way traditional display advertising is often not best suited to. All Sponsored Posts are subject to editorial guidelines with the intent that they offer readers useful news, promotions, or stories. The viewpoints and opinions expressed in Sponsored Posts are those of the advertiser and not necessarily those of aBlogtoWatch or its writers.

Explore

Comments

Disqus Debug thread_id: 6608397869

  • Raymond Wilkie

    Is this for real?

    • Send in your $580 and you will find out. Be sure to report back 🙂

      • Thomas

        Hi Mark,
        I can already report you back, this is a serious Academy and the investment is totally guaranteed.
        Regards,
        Thomas

      • #The Deplorable Boogur T. Wang

        I read it on the internet, it must be true.

        • That sounds like my wife who thinks tweets are the same as real news.

    • Thomas

      Hi Raymond, of course this is for real. If you want to connect with me, find me on Linkedin.
      Regards,
      Thomas

    • Berndt Norten

      Is this the real life?
      Is this just fantasy?
      Caught in my thoughts of
      Trump University

      • IG

        …of Malcolm

    • Playboy Johnny

      It’s real, if anyone is dumb enough to pay for this crap slideshow.

      • Raymond Wilkie

        I’m not being funny, but i can’t see how some guy with an overhead projector can turn me into Richard Branson in 6 weeks. No offence.

        • Playboy Johnny

          Raymond: If this was real, the guy selling it would be Richard Branson! BUT, he would have no need to pedal some pretend homemade online money making scam.

        • Thomas

          Dear Raymond, if you decide to go on a trail in the amazonas, would you go on your own with a pair of flip flap and a bottle of water? Your chances to get lost or eaten by the first caiman are quite high. I would go for a guide that knows the jungle, provides me with a map, some good advices and the right equipment. He won’t turn you into Macgyver though, but ensure you make it through.

          • John Taylor

            So is this class about survival in the Amazon or watches?

  • Does part of the curriculum address how to avoid terrible ad copy written by fly-by-night Kickstarter start-ups?

    Something like “Backstory 101: No One Cares About That Plane You Liked When You Were 8 Years Old”.

    • Mikita

      Yes, tune in for the open lecture by our honored invited speakers – Nick & Giles English, Michael Young, Amaury Deckers and Charles-Louis de Potesta.

  • Lindsay

    wut

  • Playboy Johnny

    I guess they are hoping the old saying is true…….”Theres a sucker born every minute”

    • David

      It looks like a useful course for those that are interested in what’s been offered. Why the disparaging comment towards someone in an industry that you apparently mutually share an interest in?

      • Playboy Johnny

        Did you graduate already?

        • David

          No, I haven’t graduated yet. Now your turn, why the disparaging comment towards someone in an industry that you apparently mutually share an interest in?

          • Playboy Johnny

            So, 8 comments David, how long have you been associated with Mercari? Funny how you minimal comments guys always show up, and vehemently defend whatever crap product that is thrown in front of us.

            I never bought that, and am not buying it now. But, since you asked twice, I will re-state my previous post: This “academy” sounds like a “Pretend homemade online money making scam”

            I don’t think I can be any more clear than that.

            Next question – man in the third row with the hat.

          • Thomas

            Hey Playboy Johnny,
            Don’t be so bitter… You don’t know me and you haven’t followed my course, so why do you insist in calling it “crap homemade product” ? Let the 10 people who registered for my Masterclass leave thier feedback on my course afterwards. Their comments might be a bit more accurate than yours.

          • John Taylor

            He isn’t bitter. He just has an opinion that obviously hurts your sensitive feelings.

          • David

            You win, your clearly the expert here. Cheers.

          • John Taylor

            I think you mean You’re not your. Cheers.

  • Hands90

    International sales for Victorinox Swiss Army for 10 years. That’s interesting. There is very little info on the site. It looks great but no info. Give me what I’ll learn. Is this the start to selling watches?
    That being said the brand Mercari sell watches?

    • Thomas

      Don’t hesitate to connect with me on LinkedIn if you wish to discuss it more in detail. Mercari Academy gives you a go-to-market knowledge to build a professional sales network (nation and worldwide), with the final goal of selling your watches. We don’t sell any product on our website.

  • cluedog12

    Good luck. Would be interesting to audit as a hobbyist, but $590 is too much for the “merely curious”.