BandLiners Are Inexpensive & Effective Way To Increase Watch Strap Comfort & Longevity

BandLiners Are Inexpensive & Effective Way To Increase Watch Strap Comfort & Longevity

BandLiners Are Inexpensive & Effective Way To Increase Watch Strap Comfort & Longevity Luxury Items Sponsored Post

I wanted to invest in an alligator watch band and actually wear it, without having to replace it in a few months because – like most humans – I sweat. This was the motivation that sparked the idea for BandLiners, a product I recently debuted to the world on Kickstarter.

The Quest To Save Watch Bands From Sweat And Watch Wearers From Irritation

My name is Ryan Zaczynski, and a little over a year ago, I had a cushy management job in a NJ office park. As an outlet for my side projects, I’d founded a company called TAKEITEASYTHURSDAY – a name based on aspiring to do more than just taking Friday off. After dabbling with a microfiber accessory for men’s neckties (another story for another day), I was swiftly taken by the potential for a product like BandLiners. I committed to finding a way to enable watch enthusiasts to wear their watch bands without compromise.

Little did I know that in a year’s time I’d be a full-time entrepreneur writing a piece for aBlogtoWatch, and I’d be on the verge of making BandLiners a product that would not only help preserve watch bands, but also help people with skin sensitivity once again gain the ability to wear a watch band of their choice.

BandLiners Are Inexpensive & Effective Way To Increase Watch Strap Comfort & Longevity Luxury Items

Change Everything That’s Wrong With The Status Quo Of Watch Bands

I wanted to do away with the practice of stashing away watch bands for the summer months. I wanted watch bands to have the fighting chance to develop the beautiful patina they’re capable of developing with years of use by preventing their premature death due to the inevitable watch band stink.

I’m a huge fan of “daily driving” everything I own. I’ve worn out countless soles of high end shoes, only to have the cobbler reincarnate them into better, aged versions. Leather wallets, bags: the more money spent, the more I’m going to push them to the limits. Vintage watches? I love how each scuff and nick adds to the story.

But the watch band always posed a unique challenge as a daily driver, mainly due to the physiology of human beings: we sweat. We harbor bacteria on our skin that’s imperceptible to us day-to-day, but over time it makes itself a lovely home in the nooks and crannies of our leather goods. In the case of shoes, the problem was effectively solved by the introduction of socks. However, watch bands, given a similar situation in terms of exposure, have yet to have their own version of socks come along to offer them protection.

I realized that BandLiners could become the “socks” for watch bands. I even considered that as a name for the product, but ultimately I stuck with simplicity: BandLiners was a name that explained exactly the purpose the product was intended to serve.

BandLiners Are Inexpensive & Effective Way To Increase Watch Strap Comfort & Longevity Luxury Items

Developing ‘Socks For Watch Bands’

After tinkering with a microfiber product intended for men’s ties, the adhesive qualities of Post-It notes inspired me to repurpose the fabric for something even more practical: a protective liner to block sweat from attacking watch bands and causing their premature demise. If the right sort of temporary adhesive could be found, then it might just work.

Having a background in both Biomedical and Electrical engineering helped as a starting point. I understood the types of attributes such a product would need to encompass:

  • It needed to be comfortable and safe for the wearer.
  • It needed to be able to both securely attach to the watch band, as well as easily remove once its wearable life span came to an end.
  • It needed to fit well, and it needed to do its job better than the watch band alone.
  • It needed to last long enough to be economically viable to the consumer, but it would also need to be a disposable item.

I began creating BandLiners on my apartment’s coffee table after hours. Beginning with some microfiber and double-sided fabric tape, I tested the idea and, to my amazement, it worked exactly as expected.

I researched the treatments necessary to stave off bacteria growth. I reached out to multinational adhesive manufacturers for advice on appropriate adhesive compounds that would stay attached without damaging the band. I learned an immense amount about the structural integrity of double-sided adhesives, and I faced seemingly a never-ending set of challenges that, one by one, I was able to overcome.

BandLiners Are Inexpensive & Effective Way To Increase Watch Strap Comfort & Longevity Luxury Items

When It Became More Than Just Protection For Watch Bands

About three months into the project, I began using laser cutting to achieve high quality prototypes. While discussing the attributes of the the project with my manufacturer, he told me a story that completely changed the way I looked at BandLiner’s potential.

He mentioned that his wife had recently begun wearing a Fitbit, but with the onset of hot weather, she’d developed an irritating rash from the rubber band. Out of curiosity, they placed a strip of my BandLiner material on the Fitbit band, and after a few days his wife’s rash subsided and did not return. It became clear that BandLiners were not only a product to protect watch bands from people, but also a way to protect people with sensitive skin from watch bands.

After hearing this story, I expanded the scope of BandLiners to cover the rubber bands associated with all of the most popular smart watches (Apple, Fitbit, Pebble, etc); plans for supporting metal bands (for those with metal allergies) are also in the works.

From potential customers, I learned that rubber bands were also subject to the dreaded band stink, and many athletes were excited about the prospect of protecting their bands from sweat.

When the potential customer base of BandLiners kept expanding, I knew that it was time to seriously pull the trigger.

BandLiners Are Inexpensive & Effective Way To Increase Watch Strap Comfort & Longevity Luxury Items

The BandLiner Kickstarter Has Launched, With More To Come Soon!

Given BandLiners are a completely novel product, I had no idea what to expect when bringing them to market. I’ve launched a Kickstarter to test the idea, and so far backers have been slowly but steadily supporting the product. This sponsored piece is the first public debut of BandLiners, and I’m looking forward to how the idea is received by the aBlogtoWatch community!

Love BandLiners? Hate them? Have your own story to share? I’d love to hear from you directly, and I can be reached personally at ryan@takeiteasythursday.com.

And of course, if you’d like to be among the first to protect your watch bands from sweat – or have BandLiners protect you from your watch band – you can back us on Kickstarter now through August 17th, 2016!

Sponsored Posts are a form of advertising that allows sponsors to share useful news, messages, and offers to aBlogtoWatch readers in a way traditional display advertising is often not best suited to. All Sponsored Posts are subject to editorial guidelines with the intent that they offer readers useful news, promotions, or stories. The viewpoints and opinions expressed in Sponsored Posts are those of the advertiser and not necessarily those of aBlogtoWatch or its writers.

What do you think?
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  • Ben

    Is it April 1st? If you cannot replace your alligator strap, then don’t buy it in the first place… this has to be one of the most ridiculous thing I have read this year. And while you’re at it, get a liner for your tires… your shoes… your pants… endless opportunities ;p

    • Christian Henriksen

      When will the pants liner be available, please?

      • Ben

        I heard some dude nicknamed Long John is about to launch it on kickstarter… he hesitates between 2 prototypes… long underwear or very high socks…

  • Yojimbo

    nice advertorial, fuck you

    • Really? ABTW offers the option of sponsoring a post (i.e. advertising). The fellow paid for, and took advantage of this option. Why the overt hostility? Right under the post title it reads “Sponsored Post”. It’s pretty simple. If sponsored posts offend you, you can opt to to read them.

      • Beefalope

        Excellent point — we should never, ever, ever make fun of any product if the advertiser has paid to advertise it. We should just … be nice.

        I take back all the bad things I’ve ever said about the Flowbee.

        • word-merchant

          It’s about time we had another Bremont review so we could all really let off some steam…

        • OK. My reply to this comment was directed specifically at Yojimbo, not other’s product critique or satire. His post was neither.

      • Yojimbo

        that ABTW has questionable journalistic standards is an entirely different issue. I don’t care what he paid for, if he bought a handy from a fat balding thai ladyboy I’d be telling him off equally but not prefacing it ‘nice advertorial’

        I have a 50 year old dress watch that I wear still on the original leather band, it’s called leather conditioner, outside of crap rubber pieces, it’s not a mystery how to preserve your straps

        • So, none of your “I know how to preserve straps” sentiment made it into your original comment. If, as you say, you delete the “nice advert” portion, your initial reaction, and total contribution was “fuck you”. Based on this, it’s hard to imagine why anyone would consider what you said after that regarding the product or ABTW’s editorial position?

          If you’re happy that “fuck you” is an adequate, and reasonable means of expressing your dissatisfaction, then carry on.

          • Yojimbo

            I’m not obligated to divulge the reason for why I think someone should eff off in an instance where some d-ball is trying to peddle DISPOSABLE watch band liners. I think he should be shot, pissed upon and dragged through the streets with a lit gasoline filled tire around his neck.

          • Raymond Wilkie

            Wow…….bit drastic.

          • Polly Molly Moo

            I can see you’re a ‘people person’

          • Yojimbo
        • Ariel Adams

          If you have concerns about our editorial policies then bring it up with me directly. You are casting a false light and ignoring the fact that our editorial policies are literally the most protective to the consumer in the entire industry of professional watch media. What you are saying is frankly wrong, and you have no merit in saying it while at the same time unduly causing fellow members of the audience to be concerned.

          • Yojimbo

            Look, you get points for marking it as a Sponsored Post which many sites won’t even bother to disclose with the editors just writing it themselves and failing to disclose the conflict of interest. I’m coming from a position of “back in the day”, when “sponsored content” (if it was in print) had banding on all corners of the page so there was no mistaking what your eyes were looking at.

            Some sites are better than others at showing a clear deliniation. Anything too closely resembling the regular content is going to be mistaken as regular content more often than not to the casual or distracted reader. That is where I feel you are not showing enough distinction. When I worked with a local print rag this is the sort of shit we’d argue over.

            That said, you guys are at least tasteful with it and far better than say Buzzfeed Media which has been getting harangued for this exact practice lately by Jesse Brown of Canadaland podcast

          • Raymond Wilkie

            No concern of mine Ariel. Keep up the good work.

    • Nateb123

      How about you dial it back about 80% there, k bud?

  • word-merchant

    I had no idea what to expect when bringing them to market
    Major amounts of ridicule, I suspect.

  • laup nomis

    Provisionally: yes. But I think the antiseptic/anti-rash product for Apple/ fitbit wearers is the project with the most traction.
    I give kudos to any one having a go, floating a boat, whatever. It might work.
    But ABtW is absolutely and utterly the least sympathetic crowd to run the idea by. I can only assume you’ve not spent much time in the comments. Its passes for polite (just/most of the time), but no prisoners are taken, Ever.

    • Chaz

      Apple watch and fitbit wearers DESERVE rashes…

  • iamcalledryan

    Looks pretty good on the apple strap, but I am not keen on the croc leather look. I have a croc strap that needs replacing, and despite it costing more than an entry level mechanical watch I can’t think of any point at which I would like to stick something to it!

  • cluedog12

    Don’t think this product is a natural complement to luxury croc and gator straps; customers in this segment are less price sensitive and prefer solutions where the protective barrier is integrated directly into the strap. See, for example, the rubberized gator straps from Hublot.

    Rubberizing the bottom of the gator strap offers protection to the strap and is functionally superior to the Bandliner in that it won’t accumulate wrist gunk. It is the best solution in most caes; those who develop rashes will prefer a hypoallergenic rubber backing. A small subset of this subset, who hate the feel of rubber or still develop rashes, will love Bandliners.

    Low Volume Luxury Strap: Leather backing -> Rubber Backing -> Hypoallergenic Rubber Backing -> Bandliners

    Volume in this segment will be too low to be useful.

    Agree with others – works much better with high volume, standardized straps, where the subset of people who dislike the rubber is a sizeable market. Apple Watch, Samsung and Fitbit come to mind. Could see a package of these floating around on tech the store shelf, much as you see screen protectors for various models of smart phones.

    • Chaz

      I’ve handled some of Hirsch’s rubber lined straps with “channels” for perspiration. Nice leather but thick and bulky looking. Like wearing a mini 4×4 tire on your wrist.

  • Raymond Wilkie

    Is this serious.? A Velcro strap on your Rolex ?, A sock for your strap,……….it’s the future !. .Wrist stink ?, I’ve never heard the likes. This is one of the most ridiculous useless pieces of nonsense i’ve ever heard………ever.

    • Chaz

      I guess our ancestors were on to something revolutionary…POCKET WATCHES!!!

    • Sheez Gagoo

      By replacing thousands of straps during my watchmaker career I can confirm, that “wrist stink” is an underestimated issue which caused a lot of malaise and finally made me go to university. To be a watchmaker is not all the time as romantic as seen on videos from the brands. No, you have to deal with wrist stink! And calendars, that jump at noon! And people wanting the batteries replaced on automatics! But I believe this product is as usefull as the blue-tooth toothbrush.

      • Raymond Wilkie

        Is that good or bad ?

        • Sheez Gagoo

          Please. This thing looks, like it will be more filthy than a leather strap ever will be. And I think it`s more useless on a plastic/silicon/cautchoucstrap, because you car rinse them with water, soap and an old toothbrush to be like new. Why the heck should I place a textile inlay on an easy care strap. But I must experience this revolution in strap attachement technology on my own, maybe we`re whitnessing the rise of a new Steve Jobs of wriststrapattachementwhatsoeverstuff. Keep reaching for the stars.

  • thumper702

    Maybe I’m missing something here, but I’ve sweated on a leather strap, and it soaked into the material. Unless this item was tall/thick enough to actually prevent the leather strap from being anywhere near your skin, your sweat will still manage to get onto the strap, and eventually soak its way underneath this stuck-on doodad–not to mention the unprotected areas of the strap at the spring bars, where most of the sweating occurs anyway. Sorry sir, I’m not convinced.

    • word-merchant

      The first photo also shows a slit in the middle of the BandLiner so moisture will just pass through the gap onto the strap, and then get trapped between the leather and the non-porous BandLiner, potentially doing even more damage. The more I look at this, the more baffled I become.

    • TAKEITEASYTHURSDAY

      It’s not necessarily the thickness, but the fact that it’s forming a barrier between your skin and the band is what makes BandLiners effective. They do keep your band from being anywhere near your skin—even though the distance is very small, it’s absolute!

      Sweat is effectively blocked from where the adhesive is [temporarely] bonded to the watch band (it’s non-porous) but even if sweat saturates the band, it’s blocking the combination of sweat + skin oils & dirt that prevents the development of smell. I’ve pressed an MD friend about sweat’s ability to carry oil & dirt elsewhere on the band, and though it’s possible I’m confident its impact would be negligible vs direct contact between the band and your skin.

  • Beefalope

    This idea should have stayed on the coffee table.

  • Shane Kleinpeter

    Well, the comments are just what I expected to see; lots of vile and borderline anger for no good reason I see a couple things here that may be worth the benefit. If you have a metal bracelet that doesn’t fit quite right and you don’t have a micro-adjustment, you could use one of these to thicken it up enough to fit better. Second, the allergy thing is more common than many realize, and this would be effective. I don’t think it’s a bad idea, and may make a band more comfortable. I don’t know what he expects to charge for this, but if for a FitBit, it better be pretty cheap. I wish the best to him; not a bad idea really.

    • Boogur T. Wang

      I see this offering as Version 1.0

      Should be sorted around v 2.5 or v 3.0 or so.

      • TAKEITEASYTHURSDAY

        THIS! Yes! Everything is always (and should be) a work in progress…!

    • TAKEITEASYTHURSDAY

      Thank you so much Shane! It does hit on a lot of points you bring up! Once my manufacturing has scaled a bit I’ll work on getting some sets out to the ABTW community to test and see for themselves!

  • mtnsicl

    Boy, what a bunch of douche bags! I don’t see a problem with this product. It can’t be seen while wearing the watch and it can help people with sensitive skin and save an expensive strap. Most of you guys, I hope, wear a liner between your pants and your nut sack, if you guys have one, nut sack that is, and a liner between your feet and shoes. Some people even wear a liner between their dress shirt and body. There really isn’t any difference here. For me, I sweat very little, as I am extremely fit. But still, I own a lot of custom straps. Some of them can’t be replaced, at any price, and the only time I wear metal is at the gym or while sleeping. So for me, a kit that I could cut my own liners, would be a great idea, so I can preserve these one off straps. Unfortunately, the problem I see is finding a market big enough to make money. Especially with a bunch of negative douche bags like you guys. The smart watch area may be the way to go, along with DIY kits. You all are just pissed off because you didn’t think of the idea and don’t have the fortitude to start your own business.

    Ryan, don’t listen to these a-holes and forge on! It’s what the American Dream is all about. Most people have given up on the American Dream.

    • Raymond Wilkie

      Don’t think i’ve ever been called a douche bag before, Oh, and i go commando.. And for future reference i will choose to comment on any posts on ABTW whither they be good or bad without fear or reprisals from anyone so your insults fall on deaf ears. In this instance, it’s a dumb ass idea. Keep on dreaming.
      p.s Am not American.

      • Garrett Hu

        Not American, but spoken like one! I love it…I say what I want when I want and I don’t give a rats ass what anything thinks. Yup that’s the American way!

    • word-merchant

      There’s a song by Grandaddy called ‘Florida’. Take a listen, I think you’ll like it.

      • mtnsicl

        I see what you’re getting at. By my exgirlfriend was a model in Milan, Italy, not Florida.

        • word-merchant

          Does she want you back though?

          • mtnsicl

            Yes, but I’ve moved on to greener pastures!

    • HectorAsuipe

      “I sweat very little, as I am extremely fit.” Huh. That’s a new causal claim to me.

      Taking one’s lovely Submariner bracelet off during the summer, much less any other time, seems grounds for having their Rolex confiscated.

      I can understand the idea of the project, but having the liner thing curl up at the edges and leave residue on the underside of the strap seems like it is replacing one problem with another.

      • mtnsicl

        Fit people are more efficient at staying cool, even though they produce more heat while exercising.

        • I’m always running the A/C or the ceiling fans and wearing as little as possible around the house. While my wife is always cold. She weighs 118 lbs and I’m 85 heavier (but also 6 inches taller). Babies get cold easily too. Simple math – surface area (heat dissapation) ratio to mass (heat generation). If I was as fit as mtnsicl, I would no doubt sweat less. It’s like that old left-handed compliment, “Gee you don’t sweat much for a fat girl”.

      • TAKEITEASYTHURSDAY

        I do genuinely apologize for the sub / gator combo—it was a rare case of not seeing the forest for the trees.

        But about the adhesive: it is specifically adapted to this application, and will not leave a sticky residue. If I wasn’t able to overcome that aspect of the project I would’ve kept my bracelet on the sub and spared everyone the trouble of this piece!

    • TAKEITEASYTHURSDAY

      Nailed it. Thank you so much.

      • mtnsicl

        You’re very welcome! It just so happens I talked to an acquaintance last night about this subject. He can’t wear leather straps at all because he is very sensitive to bacteria, molds and fungus. To the point of hospitalization if he’s not careful. He told me to take mine off and smell it. It’s my go to watch that I’ve been wearing for about 4 years. It smells horrible. And, it’s a one off custom strap. So, I’ll be buying your kit, cleaning the strap up and installing it.

        • TAKEITEASYTHURSDAY

          It’s amazing you had a discussion with a friend about BandLiners! Thanks for both spreading the word, and for learning & sharing details about a part of the watch band market that most of us that never had issues (myself included) don’t really know exists.

          A gentlemen at a wedding complained to me about his Fitbit band becoming unbearably smelly with constant use; prior to that I’d not considered making a version for rubber bands. Another individual told me about her metal allergies and thanked me for concieving such a product; again, I hadn’t considered metal prior to this conversation. Even those with hairy arms can benefit from far fewer pinches and pulls! I’m by no means overly hairy, but the BandLiner on my space grey Apple Watch steel link has definitely made it more bearable and less likely to pluck at my arm hair.

          • mtnsicl

            Well, now I’m paying more attention to my straps. I wore my Citizen Eco Drive Pro Master Carbon on rubber and noticed that even it smells. And, this is coming from a person that sweats very little. So, I can only imagine what it’s like for someone who sweats a lot. It must be pretty gross.

  • DanW94

    I sweat like a pregnant nun at confession, so these might be a good idea for me……

    • Raymond Wilkie

      Funny

    • Marius

      I sweat like a prostitute in a church.

    • Polly Molly Moo

      I sweat like Donald Trump in a spelling test

    • Boogur T. Wang

      “I sweat like a politician on election day”

  • Bill W

    You could charge more if the product was washable instead of disposable, but I’m not a scientist or a businessman.

    • TAKEITEASYTHURSDAY

      Thank you Bill! I went with the disposable route because of the nature of the job the BandLiner is doing: serving as a barrier to dirt, sweat & oils so they don’t get ground directly into the watch band’s own grain/fabric/etc.

      Since the product is less than 1mm thick a reusable option wasn’t really possible, although in the name of sustainability I am definitely going to continue investigating a reusable option!

  • Bill W

    This product’s name is much better than, for example, “I love pickles and my aunt’s name is Margaret. Check out my kickstarter watch: Brine & Maggie”

    • laup nomis

      I finally got round to watching the video explaining the name of a certain reasonably recent, and infamous British watch company. Something about posh boys in a plane, not planning properly, and being sold a bit of gas at inflated prices by some hoary Frenchman.
      What the hell it had to do with watches, I just don’t know. It’s made me wonder, is the average IQ of watch lover, really the same as moderately underdeveloped primate. I’m worried now.

  • Chaz

    I checked to see if it was April 1

    • TAKEITEASYTHURSDAY

      I do that every morning when I wake up: “am I really doing the watch band sticker thing as a thing?” It it works, sometimes you just go with it…

    • TAKEITEASYTHURSDAY

      I do that every morning when I wake up: “am I really doing the watch band sticker thing as a thing?” If it works, sometimes you just go with it…

  • Garrett Hu

    Well this conversation seems to be getting heated. I am not one to judge whether this actually solves a problem or merely a solution to a problem that doesn’t exist but I like the idea of making your straps potentially more comfortable. For me personally, the benefit of prolonging the life of my straps doesn’t resonate, I have been collecting for 20 years and I have never bought a strap on necessity, the 6 – 12 month reported lifespan of an alligator strap has never held true since I rotate the watches I wear so this is not for me.

    Other than that, I admire people who have an idea, got thier rear end off the couch and did it. There are a lot of products that didn’t do well but far more ideas were never realized.

    Perhaps we should say why this isn’t for you, before we say no to an idea we should have a reason why.

    Just a thought.

    • Rollin Crittendon

      I agree with Garrett on this completely. I also think the pseudo-anonymity of discussion-threads gives people “liquor courage” in a sense.

      Try something and publicize it before you move to peanut gallery, cowards. 😉

    • TAKEITEASYTHURSDAY

      Thanks Garrett!

  • Hey, I decided to give it a shot. I went for the dozen for $22. I wasted more money than that yesterday on a movie and popcorn. My alligator straps do darken on the underside. Not that anyone but me sees that, but I do understand the concept. So I’ll give them a try as I’m more curious than expecting any revolutionary results. As Hannibal Lector said to the child at the end of the movie, “it’s good to try new things”.

    As most of my watches have deployment buckles, I expect I will have to cut down the long end to match where the buckle goes (otherwise there will likely be clearance issues with the deployment clasp). But I think I can manage that.

    • Polly Molly Moo

      Having just (amazingly) won a gorgeous Baume & Mercier Classima from this very blog, and knowing that I sweat like Donald Trump taking a lie detector test, for the sake of a few bucks I’d be happy to see if this works and prolong the life of the crocodile strap.

      • Raymond Wilkie

        That’s President Trump.

      • Benjamin Ramos

        You are right, I’m in

    • beardedman

      Me too, Mark. But I don’t wear my MUT Moon too often so I only went for the $12 option. Spent more on the DVD I just “collected” and will never watch again…

      • TAKEITEASYTHURSDAY

        Thank you so much for your support!!!

    • TAKEITEASYTHURSDAY

      All of you pioneers have my deepest thanks–you will not be disappointed! And Mark, I’m working on many band designs taking the various types of buckles & clasps into account. Goal is to one day cover the full gamut of watch bands & types with custom designs… one day!

      • And don’t take the comments here (good and bad) too seriously. While we tend to be a vocal bunch, remember that we are a tiny minority of those who read ABTW and our opinions may not reflect the larger watch world. Besides, as they say, all publicity is good (“just spell my name right”). Despite the “negative love” in some comments, consider the reverse – that you sponsored your post and no one cared enough to even comment. Lots of comments means there is interest (or at least you have stirred up opinions). Best of luck with your project. If it works out, great. If not, keep on thinking up stuff and pitch the next brainstorm as well. It’s easier to sit back and throw darts at other people’s ideas than it is to come up with some of your own.

        • iamcalledryan

          Report back on your experience, Mark. If it passes the Hawaii test that will be serious points.

          • Looks like they have made their funding goal (barely and just in the nick of time) but they will be produced. So I expect to receive my supply at some point in the future. Good luck with your book release Ryan.

          • Cheers Mark – not long now!

        • TAKEITEASYTHURSDAY

          Thanks for this feedback Mark! Part of the reason I went with ABTW was because I knew the concept would be put to the test. The feedback I’d received prior to this piece was overwhelmingly positive across the board, from close circles of acquaintances to absolute strangers. But in almost all cases these folks were either provided samples or I showed & demonstrated the function to them personally, so there was likely a bit of bias at play—even if it was simply I come across as a nice guy.

          If you’d like to hear two perfect strangers’ takes on BandLiners I recently did a podcast called “Surviving The Startup” where host Marc Amazon and a guest that was recently on Shark Tank interviewed me with samples in hand. They (to my surprise) had nothing but praise; the segment is called “Protect Your Watch!” if you’d like to check it out!

          • You should post a link to the postcast here in the comments. You are certainly entitled to do so (it’s your Sponsored Post after all). Best of luck.

  • MA

    Why not just wrap your bands in plastic wrap or cellophane tape (Scotch tape) if you are that concerned about this? Actually – just use a Smartphone instead of a watch. My daughter just taught me that my Iphone 6S has an app that tracks my distance, steps and stair climbed and I didn’t have to worry about sweat on it.

  • Pistol Pete

    Wow, the trolls are really out in full force on this one, especially the one who basically just said “f u.” Geez, it’s a watch blog, get a grip.

    With that said, I don’t think this product really has a market.

    First, you have the WIS types (read: us) who tend to burn through straps, bracelets, etc., because we like variety. You can throw just about anything on a Speedy and it’ll look good. So if you’re out and about on a hot day, and you’re going to sweat, just throw it on rubber or a NATO, or whatever isn’t harmed by sweat. No need to bust out the croc strap at a baseball game.

    Second, you have the average Joe, who buys a watch and wears it all day, every day, regardless of the weather or activity. They’ll wear the hell out of that Fossil until the day it dies, regardless of how much foul stench has accumulated on the strap. Joe doesn’t want to have to spend one red cent for maintaining that watch, aside from a battery change.

    Surely, there are some in-betweens, but I don’t think there’s enough of them to develop a consistent market.

    I applaud the sponsor for their efforts, but I have my reservations…

    • Aditya

      I’m WIS but I wear the heck out of whatever my watch came with (usually) since I typically can’t be bothered with strap changes. Will that change in the future? Maybe. Either ways this product seems iffy to me but as an entrepreneur myself, I have nothing but well wishes and good luck to the author. Hope he does well.

      • TAKEITEASYTHURSDAY

        Thank you so much! It is definitely a patchwork marketplace, but one that exists nonetheless, and I believe it is large enough to support my small operation.

        Beyond simply protecting your watch band, I’ve had great feedback from people with leather/rubber/metal allergies and skin sensitivities who otherwise wouldn’t be able to wear bands of their choice. There are many angles to play!

    • Yojimbo

      f u is my only message to marketers. Having worked in the industry I truly believe it and will buy them the bullets

      https://www.youtube.com/watch?v=ubg0BQi57xE

      • Pistol Pete

        Perhaps silence is a better option than trolling.

        • Yojimbo

          if I feel like telling someone to fuck off, in this, the free part of the world I will. I called it an advertorial and I told him to f.off

          I had a further post where I set out exactly why the idea of disposable watch band “liners” is abhorrent, unholy and a clear demarcation of the rubicon on the road to hell, but it got deleted, interestingly it had no swear words.

          Perhaps taking that oar out of the water and beating yourself over the head with it until you pass out, waking up again and repeating step one is a better use of your time?

          • TAKEITEASYTHURSDAY

            Yojimbo you are well within your right to feel however you feel about this (or any) product. There was a point in time prior to my decision to take on an entrepreneurial venture where I’d have felt the same about reading a piece like this.

            What I saw was a product with a flaw that had been dealt with [since its inception well over 100 or more years ago] by throwing it away. I though that was a bad solution, especially when the watch band’s functional integrity was otherwise fine.

            So I created something, found it worked well enough to put my reputation on the line by bringing it to market, and I used this forum as a place to vet the idea amongst some of the most critical and knowledgeable readers in the world.

            I wrote the piece myself and tried to tell a story about how a new product could actually come to be without being developed by DuPont® or some other conglomerate. Yes I’m trying to sell something, but I also thought it was kind of cool to show that with initiative someone (yes one person) could actually conceive/develop/market/sell something that works.

          • Yojimbo

            Homeslice, I think we all know that I am not the ronin portrayed by Toshiro Mifune. Your ‘product’ is senseless and I do not think for one second that you or anyone else thinks your reputation is on the line.

            “I wrote the piece myself and tried to tell a story about how a new
            product could actually come to be without being developed by DuPont® or
            some other conglomerate.”

            keep telling yourself that, I’m sure it will bring you some solace, meanwhile I could sub a bandaid in place of your product. You have an invented ‘problem’ for which you claim to be holding out a solution. Okay, so I hope the 28 people out there with stinky wrist syndrome buy your liners, I’m sure they need it. Meanwhile you are coming off like a bad SNL skit.

          • Djnti .

            So, listen Ryan. I dont know if i’ll ever use the bandliners, for many reasons. But i do think that there’s a market and on top of that I applaud your effort and openness to trolls like Yojimbo. Being an entrepreneur is so difficult, lots of people will never get it. I hope you can transition into a fully successful business and wish you all the best in this and further projects. Also, its impressive all the work youve put into this and you should be so happy of being validated by buyers in Kickstarter and Indiegogo. Congrats and all the best!

          • TAKEITEASYTHURSDAY

            Thanks so much for your support! I 100% agree that being an entrepreneur is unlike any other challenge one could possibly take on, and my background is in software analytics and electrical engineering for what that’s worth!

            I’m working very hard to make this a great product for those who see immediate value, and also for those that’ll take a bit of time to come around to the concept. 🙂

            Thanks again. These types of comments–especially being over a month after the article was published–help to keep the inspiration alive and well!

            Ryan
            Founder
            TAKEITEASYTHURSDAY

          • PeteNice

            So much jealousy on this thread. Sure, many of us thought of a similar venue using fuzzy Velcro or whatever, but all I see is animus because no one had the balls to bring it to market.

            Kudos. Hope this succeeds.

          • Yojimbo

            anytime you want you can go fuck your hat bud

          • PeteNice

            Bounce on this dick and this thread

  • SuperStrapper

    Geez, a fat lot of these people need to get over themselves methinks.

  • Raymond Wilkie

    Thoroughly enjoyed reading the feedback on this item.

  • Dinkee, H. O.

    This would simply ruin a Hodinkee strap. What one should do is simply buy more straps from the Hodinkee store and your problem is solved. Besides, I and my celeb pals are always kept at a comfortable temperature and we never really sweat, so this product is useless for myself and any of the elite Hodinkee webshop customers.

    • laup nomis

      Strange.. I fart perfume, and when I walk my feet don’t touch the ground, maybe I should visit this Hodinkee webshop too.

      • I had a friend who used to say his farts smelled like ice cream. I had to warn him that his ice cream was not in fact flavored with “chocolate”.

        • laup nomis

          Haha… life’s a learning experience

  • Juan-Antonio Garcia

    Here in Florida, with the humidity so high , I sure would buy one of these puppies for my leather strap. For the iHorror, which is rubber, I do not see the use, just rinse it and good as new, I guess.

  • Mr. Small Wrist

    “Microfiber” is a synthetic material that will irritate the skin of sensitive individuals. Not the most ingenious idea. Leather and other animal hides are made for comfort and wear out over time. Just buy a new one.

  • Boogur T. Wang

    Bravo.
    I always applaud Capitalist Ingenuity.
    Best to You in your efforts.
    Go Get ‘Em !

  • Evna Smith

    Alligator on a sub? What is wrong with you?

  • Dave Ryan

    Good luck pal, you will need it.

  • HectorAsuipe

    In somewhat related news, apparently wearing some nylon pantyhose whilst trudging through a leech-infested bog will keep the leeches from making purchase on your person. Being a ‘merican by passport, the leech-protection and strap liner stories are inspiring; I am having so many brilliant ideas now that my wrist is literally pouring sweat onto my NATO strap and soaking my desk. So now I need a desk liner.

  • Marius

    The Pontifffff Archibald Chesterfield III — our spiritual leader in all things related to horology — was quite clear about these stincky bandliners. He clearly stated that: “If you can`t afford to replace an alligator strap, you shouldn`t buy an expensive wristwatch in the first place.” Nice one Archie! Another great advice Big Boi!

    • MEddie90

      As soon as someone mentions Archie “MAAAANN ONN THE MOOOOOOOOOOON” Luxury its all downhill from there.

  • ‘Change everything that’s wrong with the status quo of watch bands’.

    That they cost less than $50 and can be replaced in about 30 seconds? Maybe the manufacturer is trying to tap into the the lucrative market demographic of people who buy foam baseball cap crown inserts and home eyeglass repair kits.

  • TAKEITEASYTHURSDAY

    I knew posting to aBlogToWatch was going to be a trial by fire, and you guys didn’t disappoint! I appreciate both the love and the hate–the fact that a discussion took place at all is encouraging.

    To those that offered their support, either for the product, or simply for the initiative it took to create something from nothing: thank you! You are the types that help entrepreneurs like me continue getting out of bed each day and pressing on with our crazy projects that might just work out!

    To those that offered reasonable critiques: I fully appreciate what you’ve said, be it about the price, or my choice of using adhesive (of which I’ve tested 20+ versions to make sure your bands are not affected). Also, BandLiners intended for rubber bands are intended to help those with rubber allergies, as well as those whose bands develop an odor. Nonetheless these critiques will help me to continue improving the product and, more importantly, my communication about it!

    To those who just hate BandLiners: that’s OK too, I enjoy your passion and humor. Although the argument about not buying alligator unless you can afford to wear it until it stinks and then throw it away (to repeat) just doesn’t resonate with me. ¯_(?)_/¯

    And finally to the entire ABTW community: please deepest apologies for putting the alligator on my 1680. I love that watch and it was the most interesting one from my collection I could use for this piece. If you show up at my door with pitchforks I’ll understand…

    Cheers to all,

    Ryan
    Founder
    TAKEITEASYTHURSDAY

  • TAKEITEASYTHURSDAY

    I knew posting to aBlogToWatch was going to be a trial by fire, and you guys didn’t disappoint! I appreciate both the love and the hate–the fact that a discussion took place at all is encouraging.

    To those that offered their support, either for the product, or simply for the initiative it took to create something from nothing: thank you! You are the types that help entrepreneurs like me continue getting out of bed each day and pressing on with our crazy projects that might just work out!

    To those that offered reasonable critiques: I fully appreciate what you’ve said, be it about the price, or my choice of using adhesive (of which I’ve tested 20+ versions to make sure your bands are not affected). Also, BandLiners intended for rubber bands are intended to help those with rubber allergies, as well as those whose bands develop an odor. Nonetheless these critiques will help me to continue improving the product and, more importantly, my communication about it!

    To those who just hate BandLiners: that’s OK too, I enjoy your passion and humor. Although the argument about not buying alligator unless you can afford to wear it until it stinks and then throw it away (to repeat) just doesn’t resonate with me. ¯_(?)_/¯

    And finally to the entire ABTW community: please accept my deepest apologies for putting the alligator on my 1680. I love that watch and it was the most interesting one from my collection I could use for this piece. If you show up at my door with pitchforks I’ll understand…

    Cheers to all,

    Ryan

    Founder

    TAKEITEASYTHURSDAY

    • Dave Ryan

      The claim that tthes will improve longevity of a leather band. Is there any data to support this? Was the product tested long enough to determine if this was true?

      Personally, I enjoy changing straps with the seasons. And have enough that perspiration has never ruined one.

      That being said i know some dudes who may like this product if it works.

      • TAKEITEASYTHURSDAY

        This is a great question Dave!

        While I didn’t have the resources to perform testing at the levels I’d have preferred (damn near clinical—I’m an engineer), I’ve tested on every feasible type of band: sueded leather, raw leather, tanned/shell finished leather, “plasticized” leather (a la Apple Watch), assortments of rubber (Apple, Fitbit, Pebble, Garmin), nylon (NATO), and metal. I’ve matched the optimal adhesive (read: type that doesn’t leave sticky residue) for each material, and with the funding I’m currently raising I’ll have the resources to have the labs confirm this. It’s actually been a fascinating experience.

        As for longevity, I perfomed a 1 year test on an Apple Leather loop, a band that’s been quite prone (based on Internet gripes) to quickly developing an unplesant odor. After a year of everyday wear in the humid convection oven of NYC, the band has no appreciable odor, and shows more wear on the outside than inside. I also have a friend that races cars professionally wear them during a few of his races; at 140F for 4+ hours, he does 6 months worth of damage to a band in a single sitting. He was very satisfied with BandLiners performance.

        I’m currently giving out small amounts of samples, so shoot me an email if you’d like to check them out!

    • laup nomis

      I went to your site to have a look, looks good, and I think the smart watch emphasis is probably the way to go (IMHO).
      You advertise a competition, like a lot of companies; give us your email/etc and we’ll put you in a draw. Except its not, I’ve signed up for marketing, yet I’ve no chance of winning the competition. Winning seems to be dependent on building up likes in social networks, which being old(ish) I find boring and won’t do. You should probably point this out before people sign up, it doesn’t come across well. If I’m wrong with my analysis, then I apologise in advance, its only meant to be well meaning, not critical. As I said in my original post, I support anybody who wants to have a go at something.

      • TAKEITEASYTHURSDAY

        Thanks so much for checking out the site, and sorry about any confusion re: the contest!

        In order to try and capture both the traditional email based participants, and those who are avid social media posters, I combined the forms of entry. Email (and email sharing) adds you to the pool, and additional likes & follows on social media also puts you in the pool. The idea is to combine all of these emails, likes and follows and determine a winner randomly, whereby the contestants that were the most active (most email shares, likes and follows) would have the highest probability of winning.

        I lead a parallel life in data analytics & tech, so I may have gotten a bit carried away with the contest’s mechanics—but I meant well, and the prizes are really real, providing the Kickstarter is successful!

  • straps

    just apply a water resistant coat on the inside of your strap and youre done, this bandliner makes your strap thicker and uncomfortable

    • TAKEITEASYTHURSDAY

      Prior to developing BandLiners I considered various types of treatments to my own watch bands, but I found they almost always required some type of permanent alteration to the band, and they would not effectively block degradation over time without re-application—if the band even made it that long.

      BandLiners do not alter the band in any way, and the adhesive used is specially selected to not interact with the material, making for easy removal and disposal. Also, they are less than 1mm thick (adhesive included) and do not add appreciable thickness to the band.

  • Ulysses31

    It’s an interesting idea, but one that needs a better problem to solve. High-quality straps will be better at resisting moisture and be less likely to cause rashes and irritation. The use of micro-fibre is a concern to me, as I have been using the material in a slightly different way for some years and in my experience, this fabric actively wicks away body oils into its structure. It quickly becomes saturated and frankly gross, and would undermine the integrity of any adhesives sticking it to a strap (unless they’re some special new kind of adhesive). If it were me, just off the top of my head i’d have looked into conformal coatings, which are flexible, thin, invisible and easy to remove.

    • TAKEITEASYTHURSDAY

      These are definitely great points to bring up! High quality straps (depending on their makeup) can definitely make a difference, but the purpose of BandLiners was to bring a “high quality” feature to any watch band. It could be a one-off strap that you want to preserve and protect, or a bang around piece that you just want to wear without getting funky from working in the yard or playing a few rounds of golf.

      The point about the microfiber effectively wicking body oils is spot on—that’s actually the point! They last about 2-4 weeks before they need disposal (and they will definitely need disposal!) and at that point you simply peel them away and put on a new set. At $2 each (or less—they come in packs of 6, 12 or 24) they’re made to be used and discarded, taking all of week’s dirt and oil with them!

      As for the adhesives: this has been the primary engineering focus, and the adhesives are specifically adapted to perform under the conditions of sweaty watch bands. I’ve had some very interesting conversations with manufacturing companies about realizing these requirements, and I like to think it made their daily undertakings in the adhesives industry a bit more colorful and interesting. Cheers!

  • Charles Ford

    If this is such a giant problem, start wearing leather Natos.

  • TAKEITEASYTHURSDAY

    Hey ABTW!

    For those of you that missed out on the Kickstarter, the project was successfully funded and it is now live on Indiegogo InDemand here: https://www.indiegogo.com/projects/bandliners-enhance-protect-your-watch-bands–2/x/14822193#/

    I’ve listed the same packages & early bird pricing, so you didn’t miss out on anything by not catching the Kickstarter–hope to see a few more of you join up and give BandLiners a try. And to all of you that already backed on Kickstarter: I can’t thank you enough, and I’m looking forward to exceeding your expectations!!

    Ryan
    Founder
    TAKEITEASYTHURSDAY