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Lytt Labs Inception Prodigy Watch

Lytt Labs Inception Prodigy Watch Watch Releases

Sponsored Post written for aBlogtoWatch by advertiser

Working out of Singapore, Lytt Labs is an independent microbrand founded by Edwin Seah, an experienced wristwatch collector and modern electronics industry professional, and his watch-loving business partner. The concept behind the brand is simple and deeply personal — to bring the traditional arts of horology together with the contemporary influences of our visual landscape to create exciting, engaging products that offer long-time enthusiasts something off the beaten track.

Lytt Labs Inception Prodigy Watch Watch Releases

The Lytt Labs Inception Prodigy watch is a striking timepiece, fully representative of the brand’s ideals. This is the second timepiece from the Lytt Labs project. The Inception Version One used rotating discs to tell the time, resulting in a dynamic display, while the Inception Prodigy reverts to a more traditional handset. Despite this new model using an hour, minute, and seconds hand, there is nothing traditional about the form of the hands in question. A circular seconds hand entirely obscures the hour and minute hand collets to create a seamless look that, while industrial in its angles and materials, appears satisfyingly organic in its execution. A subtle seconds track is printed beneath the seconds disc to improve legibility.

Lytt Labs Inception Prodigy Watch Watch Releases

These products are designed to enrich the life of a modern urbanite. Designed in full awareness of the fact that the brand’s target audience of the young, digitally-savvy, mobile generation mostly buy watches as expressions of self, rather than as tools, the striking cushion-shaped case is conceived to communicate decisiveness and individuality. Strong angles and clean lines make this piece, which employs the same case as the brand’s inaugural model, a standout character in this price bracket, while simultaneously ensuring it continues to fly the flag for Lytt Labs. It is a natural progression from the debut model, and strongly defines the brand’s future direction.

Lytt Labs Inception Prodigy Watch Watch Releases

There are three versions of the Lytt Labs Inception Prodigy available. The stainless steel case measures 45mm-wide by 45mm long, by 14mm thick, is water-resistant to 50 meters, and comes in a natural, gunmetal, or rose gold PVD finish. An anti-reflective sapphire crystal is used on the front of the watch for excellent clarity. Powering these watches is the reliable Japanese NH35 automatic movement. Made by Seiko, the NH35 is known for its durability and reliability and is a frequently used tractor movement in the microbrand community.

Lytt Labs Inception Prodigy Watch Watch Releases

A wide selection of the instantly identifiable straps makes personal customization options for the Lytt Labs Inception Prodigy vast. With the double-prong ardillon buckle a consistent feature on all Lytt Labs products, the brand took pains to provide its clientele with plenty of options. While the Lytt Labs Inception Prodigy watches are delivered on smooth black rubber straps with contrast stitching, there are many more available on the brand website, such as alligator leather (in black or brown), distressed leather (in gray or brown), and rubber options with either a grid or vent pattern.

The steel version of this product will retail for $479, the gunmetal PVD variant at $499, and the rose gold-toned Inception Prodigy at $529. All models will be available from August 15th, 2019. Learn more at

Sponsored Posts are a form of advertising that allows sponsors to share useful news, messages, and offers to aBlogtoWatch readers in a way traditional display advertising is often not best suited to. All Sponsored Posts are subject to editorial guidelines with the intent that they offer readers useful news, promotions, or stories. The viewpoints and opinions expressed in Sponsored Posts are those of the advertiser and not necessarily those of aBlogtoWatch or its writers.

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  • H.S.M.

    Case design is nice.
    Like the numbers on the dial.
    So overall it’s a good looking watch in my opinion.
    But boy, oh boy, those hands are awful. The second hand is interesting, but it has to pass over the two other hands which will obscure the view a bit, even with the holes in them won’t help. I think this style might not need a second hand to be honest.

    And please change the crown. Looks like something taken out of a pressure valve. Unless the target demographic are plumbers, it is too big for the case itself.

  • Raymond Wilkie

    Not bad. It’s different enough to be interesting ( appart from the vague sevenfriday similarity ). You could do worse for $500. Does this watch come with a QR code like the Inception V1.1? ( Note* always include a back shot. Even if it’s really boring i still like to see it)
    The rose goldex-toned option cheapens the brand.

  • Mikita

    Following the trend started by 7Friday – trying to make a casual square watch with somewhat original dial for a sake of having somewhat original dial. You may like it at first, but completely forget after a couple of days. Anyway, not bad effort and price looks reasonable for what they deliver. Good luck.

  • Sheez Gagoo

    This somehow looks like the LOEWE-Radio of my grandmother.

  • Quite well done for the price, it’s not exactly my favorite kind of watch, but I like it its originality.
    Not the copy of other famous watches, it doesn’t look like any other watch than itself.

  • Jared

    decent watch for the price, but omg what were they thinking with that name?

  • Independent_George

    A 45mm diameter watch is large. But on a round watch, it stays 45mm anyway you measure.

    On a square watch, a 45mm diameter is humongous. The diagonal length is 63.5mm. The Monaco is 39.5mm and wears large. So unless you have Raymond Wilkie sized wrists, this has to wear like a brick.

    • Daniel Harper

      Yeah this thing would be a monster on any wrist. A quick visit to their website shows the type of youngin they’re marketing to with a 45×45 cushion case and a name like Lytt. I’ll give it to them that it’s not a bad design, though, just a little too hip for me maybe

  • Swiss_Cheese

    Why do I feel the naming committee was high when they came up with the name: “Yoooo Brooo that’s lit, but like, spelled like lytt, and it’s been engineered, like in a lab, so Lytt lab, and because it’s been created, wait lets find a thesaurus, inception, perfect. Dude your a prodigy… oh sh*t wait a minute!

    Also, is the case back open? If memory (and google) serves me correctly the NH35 is identical to the 4R35 that Seiko use in some of the older Prospex models, so you’d be looking around +/- 20 seconds.

    • DanW94

      Lytt Labs, a wholly owned subsidiary of Turnt Up Industries…..

  • spice

    A true cushion case and not bad. A little large for my taste (even with concealed lugs) perhaps to appeal to the younger set.

  • hatster

    Interesting design and will turn a few heads. Some because it is genuinely unusual but others, I think, will be due to the strange look it will give when on normal sized wrists. Scale it down and you might find it will look more sensible. It will be interesting to see how the case wears over time, particularly the four joins that make up the angles on each corner.

  • Berndt Norten

    Now owned by the Tunt family…

  • Nicholas Barkly

    I ordered the black model. Beautiful watch.
    I have a very normal wrist. And the watch is NOT humongous.
    Try it before all you willies make negative comments.
    I would actually prefer it a bit larger 46 or 47.
    Wears smaller than the 45 X 45 Bell & Ross models.
    Overall , well worth it. Very legible, clean , different .
    Dress or sport. One of the few positive models being introduced lately.

  • Andrew Steel

    Oh ya. I forgot about Seven Friday.

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