When it comes to researching a potential new watch purchase, a large part of the process happens online: Countless hours are spent scouring the Internet for technical specs, participating in forum discussions, and, of course, trying to find as many photos and videos of the watch as possible. However, an integral part of the journey is taking all of that gathered information and translating it into a physical experience. Visiting a brand boutique is one of the most practical and enjoyable ways to do this. Boutiques provide a highly curated environment for clientele to try on a variety of watches, as well as explore the brand’s other novelties. Having a large network of brick and mortar locations is key to reaching as many people as possible, and with nearly 26 boutiques in the U.S. and Canada, including seven in the state of California, Panerai offers a wide opportunity for enthusiasts to sample the brand’s watches in person.
Panerai is well-known for producing luxury watches with a distinct maritime flair, thanks to its decades-long history providing precision instruments and timepieces to the Royal Italian Navy throughout the 20th century. But beyond the lore, Panerai timepieces offer a stylish and robust wearing experience thanks to their seamless blend of Italian design and durable construction. Panerai has four core collections in its catalog: the Radiomir, Submersible, Luminor, and Luminor Due, each with a unique style and aesthetic that is best understood by putting watch to wrist. This holiday season, Panerai invites all watch enthusiasts to its boutiques to explore each of these collections, and the brand is presenting a special gift with purchase for customers at the following locations:
Panerai Boutique Beverly Hills
441 North Rodeo Dr.
Beverly Hills, CA 90210
Panerai Boutique South Coast Plaza
3333 Bristol Street
Costa Mesa, CA 92626
Panerai Boutique Topanga
6600 Topanga Canyon Boulevard
Canoga Park, CA 91303
Panerai Boutique Stanford Shopping Center
660 Stanford Shopping Center
Palo Alto, CA 94304
Customers can browse in person through a number of watches in Panerai’s current lineup, including the classic tool watch stylings of the Panerai Luminor Chrono PAM1110 in a 44mm wide stainless-steel case (USD 10,800), the smaller and more refined Panerai Radiomir Quaranta Goldtech™ PAM1026 in a 40mm wide case made of the brand’s proprietary Goldtech alloy (USD 18,200), or the ocean-ready Panerai Submersible QuarantaQuattro Goldtech OroCarbo PAM2070 dive watch (USD 33,300).
Panerai wishes all watch fans and collectors a happy holiday season and is eager to meet customers in its California boutique locations. For more information, please be sure to visit the Panerai website.
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