This week on the Superlative Podcast, host and aBlogtoWatch Founder Ariel Adams is joined by Larry Flowers, the official Jewelry Partner of the Los Angeles Kings. To start the show, Ariel has Larry talk about his start in the jewelry industry working with precious metals, and how he transitioned into selling luxury watches. Larry dives into how he got the momentum going in his precious metals business and how he developed relationships with his customers who were looking to sell some of their jewelry and pieces of their watch collections. The two talk about how this led to Larry re-selling used luxury timepieces and developing a new branch of his clientele who were interested in watches and not just precious metals or fine jewelry. As a retailer, Larry discusses how important it is for him to be able to openly communicate and connect with his customers on a deeper level, and how his customers truly appreciate not being treated as just a transaction. Throughout his years as a jeweler, Larry was able to develop multiple relationships that would assist him in becoming the Official Jewelry Partner of the Los Angeles Kings NHL Hockey team, and he offers his advice to any brand that is looking to partner with any sport or professional team.
We’d love to hear from you with feedback or suggestions for future show topics or guests. Advertising opportunities are also available. Comment or contact [email protected].