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Timex + Todd Snyder MS1 Maritime Sport Limited Edition Watches

Timex + Todd Snyder MS1 Maritime Sport Limited Edition Watches Watch Releases

Fashion designer Todd Snyder and watch company Timex continue their ongoing relationship with what I believe is the duo's best product to date. The new Timex + Todd Snyder MS1 Maritime Sport (MS-1) limited edition watch comes in two versions, either with a black or silver dial. Timex typically walks Todd Snyder through the brand's rich archive of designs and Todd Snyder gets to choose something he likes as the basis of a novel timepiece. The result has been a series of traditionally pragmatic, albeit colorful and fun watches at very affordable prices (all under $200). In this case, however, Timex decided they wanted to produce something new with the MS1 Maritime Sport for Todd Snyder. The designs are still very much vintage sport watch in theme, but the MS1 Maritime Sport (according to Timex) is the most contemporary result of the collaboration so far.

Inspired by Todd Snyder but designed by Timex is the right way to position these watches. With the MS1 Maritime Sport, Timex took the look of a classic diver's watch and tried to give it a hip, vintage-style dial. The quality is all in the careful choice of colors, finishing, and proportions. What I especially like is that the watches (with big nods to popular Bauhaus watch design) aren't trying to be too different, but also don't immediately look like anything else mainstream on the watch market. In a lot of ways, that is exactly what a good fashion watch should be. Todd Snyder arguably outdoes his rivals who prefer personally branded watches because he not only gets to have his name involved with watch design, but also gets a traditional watch company name on the dial.

Timex + Todd Snyder MS1 Maritime Sport Limited Edition Watches Watch Releases

Timex + Todd Snyder MS1 Maritime Sport Limited Edition Watches Watch Releases

The MS1 Maritime Sport watches are 41mm wide in steel. The black dial is matched to a black-colored steel case, while the silver-colored dial has a natural steel case. Both have rotating dive bezels. The watches are sporty but aren't necessarily dive-ready with just 30m of water resistance. They do however have Timex's useful INDIGLO dial backlight illumination system (activated by pressing in the crown). Inside the MS1 Maritime Sport watches are Timex quartz movements with the time, day of the week, and date.

I think Timex did a really nice job on the dials, which help give the vintage sport watch flair a bit of a modern twist – but one that only very seasoned watch collectors will notice. In other words, the relatively unsophisticated watch buyer demographic for these roughly $150 watches will not have any idea that effort was put into these watch designs – and that's a bit of a shame. Having said that, I do think owners of these watches will enjoy them a lot more and for a lot longer than other similarly-priced fashion watches that are not as thoughtful in their design.

Timex + Todd Snyder MS1 Maritime Sport Limited Edition Watches Watch Releases

Timex + Todd Snyder MS1 Maritime Sport Limited Edition Watches Watch Releases

Timex + Todd Snyder MS1 Maritime Sport Limited Edition Watches Watch Releases

Timex includes a 20mm wide nylon NATO-style strap with the MS1 Maritime Sport watches (both case styles have the same strap). It is one of those two-tone black and gray straps with vertical stripes. Given that we are on the topic of fashion and watches, I'm not entirely sure how much longer these colorful striped straps will be "in." I'm not trying to talk poorly about them, but there are some really ugly color combinations out there. I'm just saying that while I agree NATO straps can be cool, I'm not confident these striped versions have more long-term staying power than other colorful plastic wearables from the 1970s.

Thank you to Timex and Todd Snyder for showing us A) that inexpensive fashion watches do not need to instantly repel watch collectors in terms of aesthetics, and B) that it doesn't need to cost a fortune to have a good-looking fashion watch. Don't forget that while the MS1 Maritime Sport watches are produced in collaboration with Todd Snyder, they didn't feel the need to ruin the timepiece faces by indicating as such on the dial. Price for the black as well as silver version of the limited edition (unclear as to how many) Timex + Todd Snyder MS1 Maritime Sport watch is $158 USD. toddsnyder.com

About the Author

Fueled by an unshakable love for horology and a general curiosity for intricate things, Ariel Adams founded aBlogtoWatch in 2007 as a means of sharing his passion. Since then, ABTW has become the highest trafficked blog on luxury timepieces, and Ariel has become a contributor to other online publications such as Forbes, Departures and Tech Crunch, to name just a few. His conversational writing style and inclusive attitude brings a wider appreciation for watches the world over, and that's just the way he likes it.

Follow me on Google+ Ariel Adams
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  • SuperStrapper

    Timex manufactures the movements?

    • Duke Togo

      TIMEX: In-house movement baby! (mic drop)

      • SuperStrapper

        Are you sure? The last few Timex pieces that showcased the movement were certainly not in house. And they also just made that SILmach partnership for movements, also will not be in house.

        • Duke Togo

          Admittedly no I am not sure…
          I don’t follow Timex that closely to know.
          Sorry, was being a bit tongue in cheek there.

          However, I think Timex is large enough to have that vertical integration.
          Check out this awesome Ablogtowatch Youtube video of Timex’s factory
          (again I cannot be sure if this Todd Synder watch will be produced there etc)

          https://www.youtube.com/watch?v=cXS3Jrrv3DQ

          cheers

          PS.
          I don’t think the SILmach thing has come to fruition yet?
          I figure if they release something with that partnership, they will market that technology heavily.

          • SuperStrapper

            No need to apologise just thought you might be in the know.
            I certainly agree that timex could, but we know they don’t always, so if they do when, and to what degree.

  • Andrew Benzer

    I’m assuming this is quartz? I know all the other collabs have been, with Timex only recently reissuing the Marlin.

  • IG

    When you ain’t got the dough to hire THE KRAVITZ you go for Todd …Who?

  • Greg Dutton

    How does a watch called the Maritime Sport only have WR of 30m? That is neither maritime nor sporty.

  • Ross Diljohn

    30M…Embarrassing…

  • Duke Togo

    That picture of the two of them side by side is hilarious.

    Toddy Synder,
    “What’s that DAMN ticking sound?”
    “Is that mineral crystal? I said ____”

    What kind of crystal IS it by the way?
    can’t find details here, there or anywhere.

  • WINKS

    Cheap & cheerful

  • Mikita

    Ugly & cheap looking. Even for $160.

  • “I’m just saying that while I agree NATO straps can be cool, I’m not
    confident these striped versions have more long-term staying power than
    other colorful plastic wearables from the 1970s.”

    You mean like the 1970’s-era Timex design that you just reviewed?

  • SuperStrapper

    If this is an article about a fashion designer why am I seeing pleated slacks and double breasted suits.

  • Chip Campbell

    I like these watches, but 30m WR on a watch labeled “Maritime Sport”? Does watching your kid’s swim lesson count as “maritime sport”?

    • Mikita

      Too risky: it may face some water drops.

  • Sheez Gagoo

    So they hired the top fashion designer Thadeus Schneider and he came up with a 08/15 diver? With 30m of waterresistance? And a Nato? What a genius.

  • ene

    Watches as beautiful as these can not and should not have limited edition.
    These watches are undoubtedly one of the most beautiful in the world.

  • Juan-Antonio Garcia

    I admire TIMEX for kicking a$$ in the most difficult segment of the market. Under-appreciated no doubt by many, but these guys are not going out without a fight, always bringing new products, at a very reasonable price.
    PS. I wonder how many here dive more than 2 meters in their geriatric facility? So 28m as reserve, not bad.

  • Ulysses31

    NATO straps still look like a half-assed, jerry-rigged way of mounting a watch on your wrist because your actual strap or bracelet broke. The watch looks decent and is cheap, nothing that will set the world on fire.