Rolex Day-Date 36mm Watches Hands-On

Rolex Day-Date 36mm Watches Hands-On

Rolex Day-Date 36mm Watches Hands-On Hands-On

As we previously announced, Rolex introduced six new Rolex Day-Date watches for 2013 at Baselworld. Unfortunately, they didn't give them unique names (aside from the reference numbers) outside of the standard Rolex Day-Date collection, but in our opinion these are special models. When we first saw them in their glorious colors through the windows at the Rolex booth, we immediately dismissed them as fashionable ladies watches. However, after getting a hands-on look, we can pretty easily say that there is something in here for men and women alike. The Rolex Day-Date II watch came out a few years ago that upped the famous Rolex Day-Date to a 41mm wide, versus 36mm wide case size. Nevertheless, many men out there still wear the 36mm Rolex Day-Date.

Rolex has pushed the majority of its men's watches into the 40mm wide plus range, reserving most of the 39mm and under timepieces for women. Having said that, the new 2013 Rolex Day-Date watches are strictly unisex by Rolex standards. Even so, "unisex" in this situation means just that. These are pieces that many women will gravitate to, but there is an appeal for me. So ask yourself, is there a color combination here that works for you as a man?

Rolex Day-Date 36mm Watches Hands-On Hands-On

Rolex Day-Date 36mm Watches Hands-On Hands-On

The array of new colors is really fantastic. Many of these are colors that Rolex has offered in historic models in the past, but feel fresh for today. In fact this entire collection of Rolex Day-Date models is not only a bit retro, but a sign that Rolex is interested in keeping up with fashionable trends. Vintage Rolex watches live on many wrists, and what many people have done to spruce up an older Rolex Day-Date (President) or Datejust is take it off its original bracelet and put it on a strap. While straps on Rolex watches aren't unheard out of the factory, they are not entirely common. Think of most current Rolex watches and they all come on (only) a bracelet.

Rolex offering an alligator strap on the Rolex Day-Date is thus a bit unique given their current collection. Though I don't think the brand, famous for its bracelets, will change that anytime soon. Even though these Rolex Day-Date models look fresh and less serious than your typical Rolex fare, being offered exclusively in gold (at least for 2013), they are certainly high-end models. The new pieces are called the Rolex Day-Date Blue (118139), Cherry (118139), Chocolate (118135), Rhodium (118135), Green (118138), and Cognac (118138). You may notice that the reference numbers seem to only be distinct for the case material and not the dial colors oddly enough.

Rolex Day-Date 36mm Watches Hands-On Hands-On

What do you think?
  • I want it! (19)
  • I love it! (4)
  • Interesting (4)
  • Classy (2)
  • Thumbs up (1)
  • Lesthepom

    It’s a Rolex what more do you need to say I do like a lot of there models and I have a date just 2 in my collection and it gets a lot of use
    The bold colors are a bold move for them on Dutch an iconic watch but I am sure the will appeal to plenty of people I do like the green but its a bit small for me I like 40mm + and the leather is not the best material for the tropical weather unless you are an office dweller
    I think this is a good move for rolex as they haven’t made a lot of new models recently when I see them in my local dealers shop I will certainly have a closer look
    I think my wife is as likely to buy one as me

  • Ulysses31

    I like the colour options, especially the green and blue.  I’d take the blue one – if it were larger than women’s size, and wasn’t a Rolex, and didn’t look like a fluted pie crust.  The pricing is hilarious, even accounting for the gold, but perhaps i’m mistaken?  The other guys can chime in on whether or not this represents good value for a gold watch – i’m not really a fan of that metal except in certain rare circumstances.

  • Kris C

    Green for the money, gold for the honey.
    I’m not a Rolex guy, so I probably don’t get it for a good reason. To me, this just looks like trolling.

  • Gee Z

    Very nice collection! Yes, the price is steep, but Rolex tends to hold their value much better than everything else (Patek and Lange excluded). And their dependability is legendary…

  • bichondaddy

    Nice of Rolex to finally move out of the 1960’s color wise.  Not a Rolex person myself…never have been….so don’t know if I am the best person to talk about them.  I only have a few select vintage timepieces under 40mm’s….so a 36mm piece to me is a woman’s watch.  But I am sure there will be plenty of guys with smaller wrist purchasing them.  I have  a 23cm wrist…nearly 9 inches…and I don’t wear a watch under 45mm’s unless my wife and I are going to a company function, and then it’s one of my vintage pieces that’s on my wrist.

  • I guess it’s not the “break-through” concept-novelty that one expects to be shown at Basel.  
    It’s the same watch just wrapped in novelty and fashionable colors.  This shows that Rolex is now watching and listening to customers and catching up with the present century.   I think this will help to put some “luxury finish” (like Patek) to their all around “tool-surgeon-diabetic bracelet” look watches.   
    I do like the blue in white gold, under a suit at a wedding, nice dinner or at the opera…But that’s it, and then back to the watch case.  Size not an issue, as it will wear well under the sleeve.  Price?  Well, is a Rolex what else can be expected from them?

  • So there goes one of the nicest small trends in watch-land this year.  A few brands have released some tasteful blue and brown dials on a limited scale on some of their well-known pieces, and they were well received.  So Rolex (in my best Louis Black diatribe), which-has-not-had-a-single-original-idea-in-half-a-century… takes a nice thing and makes it ridiculous.  Way to go!

  • A year have gone by since the publication – and I finally got the emerald green version of the day date watch. My first day date, and to me its a little small. I wish it was a day date 2. That said, the few times I have worn it, the watch did attract a bit of attention. Its not too bling, and very classy. The green croc strap makes it that that little bit different.

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