This week on the Superlative Podcast, host and aBlogtoWatch Founder Ariel Adams is joined by another return guest, Barry Cohen, the CEO and Founder of ProTek Watches and Managing Partner of Time Concepts, LLC. To start the show, Ariel and Barry talk about how ProTek is doing currently and the changing dynamic of retail that has occurred over the last couple of decades, particularly affecting smaller brands. They talk about how internet shopping has changed the outlook of consumers to a view of not always needing to try something in person before buying it, and how that can be a crutch for brands to get over when trying to sell their products online and in retail. Ariel and Barry also dive into the customer base and different uses of ProTek watches, and how they are used in active lifestyles such as the armed forces 7and professional sports. Listen below or on the player of your choice.
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