For 2017, you’ll see more style options for Bell & Ross‘ most recognizable design, in its most wearable size. Introduced ahead of Baselworld, the Bell & Ross BR 03-92 Horograph is the French-based brand’s take on the German-minimalist design school of Bauhaus, while the Bell & Ross BR 03-92 Horolum is a twist on the classic Bell & Ross look with an emphasis on the lume. What’s also nice is that these new Bell & Ross BR 03-92 watches are priced the same as the basic steel BR 03-92 model.


Let’s get the potential humor of the term “Horograph” out of the way since it appears right on the dial. In this instance, “Horograph” and “Horolum” are made-up terms meant to sound “instrumenty.” Horograph is also apparently a geometry term for a form of half-circle shape, but with the BR-03 Horograph, “horo” meaning “hours” and “graph” meaning “to write,” it just refers to general time telling. At the very least, it makes for an amusing conversation starter.

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At 42mm wide, the BR 03 line of watches is the little brother of the original BR 01 that is 46mm wide. I called this the design’s most wearable size, but there will be those for whom the BR S at 39mm is just right. Square watches will always wear larger than round ones with the same on-paper measurements, so it’s always a good idea to try one on, but the variety is appreciated. The BR 03-92’s “92” designation applies to the automatic three-hand-plus-date models that come in various styles, finishes, and materials including carbon, ceramic, and steel like these models.


Both new Bell & Ross BR 03-92 watches come in 42mm-wide bead-blasted steel cases that are water-resistant to 100m. The movement inside is the BR-CAL.302 that is a base Sellita SW200-1 with 38hrs of power reserve operating at 4Hz. The date window at 4:30 (with date wheel in a color matching the dial) is also a common feature across BR 03-92 watches. The difference is in the dials (ok, the straps too), and thankfully, there is more to them than just some color combos.

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The Bell & Ross BR 03-92 Horograph is, as I mentioned, Bell & Ross’ Bauhaus. This makes it pretty different-looking from anything else they offer, but certainly retaining enough Bell-&-Rossiness to give you the brand experience, due to the aviation instrument-inspired square case with screws in the corners. I dare say that the Bauhaus function-first focus is a good match for the pilot watch genre. The matte finishes from the case through to the dial with lumed hands and indices further reinforce the legibility and tool theme.

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The Bell & Ross BR 03-92 Horolum is bead-blasted from the case all the way through to the hands and brass-rhodium dial for an even, uniform, matte silver texture. The same color and texture of hands and dial does not sound like the standard recipe for contrast and high-legibility, nor does the green C3 Super-LumiNova against a light-colored dial. In fact, I would say this is thematically in some ways almost like the BR-03 92 Phantom watch that is, of course, all black on black.


What the Bell & Ross BR 03-92 Horolum may lack in daytime legibility it attempts to make up for at night. The “-lum” in Horolum does indeed refer to… yes, lume – and Bell & Ross says that airstrip runway lighting was the inspiration. The dial is of what is sometimes called the “sandwich” variety, meaning that it has cutouts to a lower layer that can accommodate large amounts of lume. Panerai is most famous for this dial style, but more close to home, we also saw it on the Bell & Ross BR-03 Desert Type watches here.


There are actually more ceramic models in the Bell & Ross BR 03-92 lineup than steel, so these new watches add some relatively affordable options, priced right alongside the basic steel version with black dial. Both the Bell & Ross BR 03-92 Horograph and the Bell & Ross BR 03-92 Horolum watches will have the same price of $3,400.

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